Quem usa esse software?
The platform serves different industries and different business models. The spectrum ranges from e-commerce to mobility and travel to the insurance industry, e.g. Deutsche Bahn, HelloFresh, Chrono24.
Avaliações médias
10 avaliações- Geral 4 / 5
- Praticidade 3.5 / 5
- Atendimento ao cliente 4.5 / 5
- Recursos 3.5 / 5
- Relação qualidade/preço 4 / 5
Detalhes do produto
- Versão gratuita Não
- Avaliação gratuita Não
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Implantação
Nuvem, SaaS, web
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Formação
Pessoalmente
Ao vivo online
Documentos
-
Suporte
Horário comercial
Online
Dados sobre o fornecedor
- CrossEngage
- https://www.crossengage.io
- Fundada em 2015
Sobre o CrossEngage
We fix marketing complexity by easily automating all your CRM and marketing campaigns. So customers come to stay. CrossEngage integrates all data available into 360-degree customer profiles, adding easy-to-use customer journey automation. Just select the triggers you need and send out personalized messages through the right channel in real time. Connect this setup to your favorite marketing tools for email, direct mailing, programmatic advertising, social ads, and many others.
Recursos do CrossEngage
- Análise de dados/Rastreamento do ROI
- CTAs personalizáveis
- Campanhas gota a gota
- Conteúdo dinâmico
- Inteligência de vendas
- Lead Scoring
- Marketing de pesquisa
- Marketing social
- Páginas de início/formulários web
- Rastreamento de visitantes do site
- Segmentação
- Testes A/B
- Análise de dados
- Bate-papo ao vivo
- Coleta de comentários
- Conteúdo de vídeo
- Gamificação
- Gestão da comunicação
- Gestão da comunidade
- Gestão de rotatividade
- Sindicação de conteúdo
- Análise de dados
- Análise de sentimentos
- Análise de tendências
- Análise de texto
- Coleta de multicanais
- Gerenciamento de comentários
- Gestão de atividades
- Gestão de questionários
- Gestão do conhecimento
- Painel
- Segmentação de clientes
- Ações ativadas por eventos
- Banco de dados de contatos
- Gestão de canais
- Gestão de leads
- Marketing por e-mail
- Múltiplas campanhas
- Análises de dados comportamentais
- Conformidade com o RGPD
- Correspondência de dados
- Gestão de campanhas
- Integração de dados
- Modelagem preditiva
- Perfis de clientes
- Personalização
- Segmentação de clientes
Produtos sugeridos
As avaliações mais úteis do CrossEngage
CrossEngage CDP -
Avaliado em 07/09/2018
Avaliador Verificado
Comentários: Overall CrossEngage helps us tremendously in building automated communication campaigns on multiple platforms. It is a great tool to use for transactional as well as marketing communication. We make good use of the platform to distribute our audiences across major platforms as well for use in segmented marketing and as a basis for lookalike audiences for prospecting.
Vantagens: The platform has a straightforward internal logic and a matching interface. It is really easy to use the two built-in main features (customer attributes and events) to build segments and customer journeys. I find the ways in which these segments and journeys can be put to use in automating communication intuitive.
Desvantagens: There are certain integrations that are lacking and some of the integrations are a real challenge to set up, especially since quick development resulted in sub-par documentation.
Resposta dos fornecedores
por CrossEngage em 01/10/2018
Hello,
Thanks for your honest feedback. We are happy that CrossEngage helps you to easily orchestrate campaigns across multiple channels. We are constantly developing new integrations to provide additional functionality. As you wrote, we don't always manage to update the documentation accordingly. In these cases, we are happy to help you in person. Furthermore, we are currently updating our complete documentation.
Best,
Manuel
Great tool to orchestrate existing marketing channels
Avaliado em 20/09/2018
Christian E.
Comentários: Great experience, responsive, nice and helpful people
Vantagens:
- many integrations --> possibility to use and align existing tools/channels (emarsys, optilyz, etc.)
- all user and product data actionable in one place
- high personalization possible (combination of customer feed and real time customer behavior)
Desvantagens:
- no raw data export of statistics yet
- no campaign flow chart yet (therefore multi step campaigns are a bit more difficult to maintain)
Resposta dos fornecedores
por CrossEngage em 02/10/2018
Hello Christian,
As one of our first clients we are glad that you appreciate using our tool. As you know, we are trying to improve our statistics features. In addition, our new stories feature will greatly improve the overview of campaigns.
Best,
Manuel
Very agile company to set up cross channel campaigns
Avaliado em 12/09/2018
Daniela S.
Comentários: Our main focus of using CrossEngage is to control for the right communication for our customers at the right point in time to create moments.
Vantagens: The possibilities are endless especially with the right partners at hand. Continuous developments in UI and the application itself. Can handle a huge amount of date in an impressive speed.
Desvantagens: Not every implementation can be used intuitively and needs some time to practise.
Resposta dos fornecedores
por CrossEngage em 02/10/2018
Hello Daniela,
It's good to hear from you. We are happy to support your cross-channel campaigns in the best possible way. For a simpler implementation, we steadily continue to optimize our user interface and simplify the integration processes. To provide your customers with unique moments, we are eager to personally help you to set up new campaigns.
Best,
Manuel
I need more reporting possibilities
Avaliado em 10/09/2018
Ramona M.
Vantagens: Possibility to easily send trigger emails. Convenient placeholders and easy way of changing e.g. dates of voucher codes. Creating pools and segments is really easy. Support is always really quick and helping
Desvantagens: There's not really a good way for us to build reportings around our campaigns. It would be really handy to download the reports you get in every campaign Dashboard. Additionally this dashboard is a bit annoying to set the date every time. The time frame is really long.. to look at 2 weeks or the last week without changing the dates/timeframe and see everything first sight would be better.
Resposta dos fornecedores
por CrossEngage em 02/10/2018
Hello Ramona,
Thank you very much for your suggestions, we take that to heart. The upcoming statistics API might help you to set up dashboards according to your own requirements. We are also working on our own dashboard, which will summarize the relevant parameters of your campaigns. More about that soon.
Best,
Manuel
Very performant cross-channel-platform
Avaliado em 07/09/2018
Avaliador Verificado
Comentários: great company, great people, great platform - and the speed of the real time segmentation is unbeatable.
Vantagens: real-time segmentation, easy to use, cross-channel campaign management
Desvantagens: It's still a start up with a few growing pains and a lack of some specific options but to be fair they're improving pretty quickly.
Resposta dos fornecedores
por CrossEngage em 02/10/2018
Hello,
We are very happy that the performance and possibilities of our platform are useful for your business. Whenever you miss features or we may improve them, we are happy about your suggestions. We always have an open ear for you.
Best,
Manuel