--- description: Tudo sobre Lotame: preço, alternativas, vantagens e desvantagens, funcionalidades e avaliações de outros usuários graças à Capterra Portugal. Saiba mais! image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Lotame - Preço, avaliações e classificação - Capterra Portugal 2026 --- Breadcrumb: [Home](/) > [Sistemas de Gestão de Dados](/directory/31003/data-management/software) > [Lotame](/software/168536/lotame) # Lotame Canonical: https://www.capterra.pt/software/168536/lotame Page: 1 / 2\ Seguinte: [Next page](https://www.capterra.pt/software/168536/lotame?page=2) > Soluções de dados não empilhados, ajudando as empresas a encontrar novos clientes, aumentar o envolvimento e aumentar a receita por meio de dados do público. > > Verdict: Rated **4.5/5** by 30 users. Top-rated for **Probabilidade de recomendação**. ----- ## Resumo ### Quem usa Lotame? Agências de publicidade e profissionais de marketing de todos os setores, inclusive finanças, automotivo, CPG, varejo, seguros, viagens e hotelaria e mídia. ## Quick Stats & Ratings | Metric | Classificação | Detail | | **Geral** | **4.5/5** | 30 Avaliações | | Praticidade | 4.4/5 | Based on overall reviews | | Suporte ao cliente | 4.8/5 | Based on overall reviews | | Relação qualidade/preço | 4.4/5 | Based on overall reviews | | Recursos | 4.4/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Probabilidade de recomendação) | ## Sobre o fornecedor - **Empresa**: Lotame Solutions - **Location**: New York, EUA - **Founded**: 2006 ## Commercial Context - **Preço inicial**: 1,00 US$ - **Target Audience**: 2 - 10, 11 - 50, 51 - 200, 201 - 500, 501 - 1 000, 1 001 - 5 000, 5 001 - 10 000, 10 000+ - **Deployment & Platforms**: Nuvem, SaaS, baseado na web, Mac (desktop), Windows (desktop) - **Idiomas**: inglês - **Available Countries**: Afeganistão, Alanda, Albânia, Alemanha, Andorra, Angola, Anguila, Antígua e Barbuda, Argentina, Argélia, Arménia, Aruba, Arábia Saudita, Austrália, Azerbaijão, Baamas, Bangladeche, Barbados, Barém, Belize and 209 more ## Recursos - Análise da concorrência - Análises de dados comportamentais - Banco de dados do cliente - Captura e transferência de dados - Gestão de campanhas - Governança de informações - Segmentação por público - Visualização de dados ## Opções de suporte - Email/Help Desk - FAQs/Fórum - Suporte por telefone - Assistência 24/7 ## Category - [Sistemas de Gestão de Dados](https://www.capterra.pt/directory/31003/data-management/software) ## Categorias relacionadas - [Sistemas de Gestão de Dados](https://www.capterra.pt/directory/31003/data-management/software) - [Software para Plataformas de Gestão de Dados](https://www.capterra.pt/directory/32261/data-management-platforms/software) ## Alternativas 1. [Salesforce Marketing Cloud](https://www.capterra.pt/software/7723/salesforce-marketing-cloud) — 4.2/5 (529 reviews) 2. [Hevo](https://www.capterra.pt/software/176435/hevo) — 4.7/5 (110 reviews) 3. [Dataddo](https://www.capterra.pt/software/141592/dataddo) — 4.4/5 (21 reviews) 4. [BEEM](https://www.capterra.pt/software/1007277/beem) (0 reviews) 5. [Google Cloud](https://www.capterra.pt/software/170983/google-cloud-platform) — 4.7/5 (2282 reviews) ## Avaliações ### "Excellent Tool for Our Campaigns" — 5.0/5 > **Robert** | *19 de novembro de 2021* | Relações governamentais | Recommendation rating: 10.0/10 > > **Vantagens**: The audience modeling and data management tools are fantastic. > > **Desvantagens**: None for us........everything works very well > > We utilize Lotame to develop audiences related to public affairs issues. They are critical to building successful, targeted campaigns, as well as powering tracking and analytics. ----- ### "Best of the best" — 5.0/5 > **Feliks** | *20 de junho de 2019* | Publicidade e marketing | Recommendation rating: 10.0/10 > > **Vantagens**: - Ease of implementation - Ease of use post implementation - Depth of insights we're able to achieve around our customers - Robust 3rd party data options - Product innovation and enhancements - Great customer service > > **Desvantagens**: Really can't think of any. They really listen to our feedback and always accommodate to their best ability. > > Has helped us gain a real understanding into who our client's customers are, what their demographic and psychographic compositions are and how we should be reaching them and communicating with them differently based on their personas and shopping stages ----- ### "Good platform to utilize" — 4.0/5 > **Avaliador Verificado** | *24 de setembro de 2018* | Publicidade e marketing | Recommendation rating: 5.0/10 > > **Vantagens**: forward thinking, and also stable platform to operate > > **Desvantagens**: Maybe needs a bit UI and UX upgrade to make it more user friendly and modern-look? ----- ### "The Power of Data" — 5.0/5 > **Hernan** | *28 de novembro de 2019* | Publicidade e marketing | Recommendation rating: 10.0/10 > > **Vantagens**: Lotame has helped through the years to succeed in data collection for our partners, the technology they provide is top of the line, and the customer service their team provides is the base of the solid relationship we built through the years > > **Desvantagens**: None so far, we are super engaged with the product, the team and service they provide. ----- ### "Lotame Review" — 4.0/5 > **neil** | *4 de dezembro de 2019* | Automotivo | Recommendation rating: 9.0/10 > > **Vantagens**: The UI is easy to use and it is very sufficient. > > **Desvantagens**: The UI can be a bit slow sometimes, especially when trying to find the behavior in the Audience section. ----- Page: 1 / 2\ Seguinte: [Next page](https://www.capterra.pt/software/168536/lotame?page=2) ## Links - [View on Capterra](https://www.capterra.pt/software/168536/lotame) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Structured Data