Produtos populares
Quem usa esse software?
E-Commerce & Retail Travel & Hospitality
Avaliações médias
6 avaliações- Geral 4 / 5
- Praticidade 4 / 5
- Atendimento ao cliente 4.5 / 5
- Recursos 3.5 / 5
- Relação qualidade/preço 4 / 5
Detalhes do produto
- Versão gratuita Não
- Avaliação gratuita Não
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Implantação
Nuvem, SaaS, web
-
Formação
Pessoalmente
Ao vivo online
Webinars
Documentos
-
Suporte
24 horas por dia (representante ao vivo)
Horário comercial
Online
Dados sobre o fornecedor
- Emarsys
- https://www.emarsys.com
- Fundada em 2000
Sobre o Emarsys
Emarsys is a leading provider of marketing automation software and the first marketing cloud for retail and e-commerce. The Emarsys B2C Marketing Cloud enables true, one-to-one interactions between marketers and consumers across all channels building loyalty, enriching customer journeys and increasing revenues. Machine learning and data science fuels customer intelligence in an intuitive, cloud platform enabling companies to scale marketing decisions and actions far beyond human capabilities.
Recursos do Emarsys
- Análise de dados/Rastreamento do ROI
- CTAs personalizáveis
- Campanhas gota a gota
- Conteúdo dinâmico
- Inteligência de vendas
- Lead Scoring
- Marketing de pesquisa
- Marketing social
- Páginas de início/formulários web
- Rastreamento de visitantes do site
- Segmentação
- Testes A/B
- Biblioteca de imagens
- Campanhas gota a gota
- Conformidade com CAN SPAM
- Conteúdo dinâmico
- E-mail otimizados para celulares
- E-mails acionados por eventos
- Editor de e-mail de WYSIWYG
- Gerenciamento de mala direta
- Gestão de assinantes
- Gestão de modelos
- Pesquisas do cliente
- Páginas de início/formulários web
- Relatórios e análise de dados
- Respondedores automáticos
- Testes A/B
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As avaliações mais úteis do Emarsys
Very Robust CRM and ESP
Avaliado em 23/05/2019
Avaliador Verificado
Comentários: We were on MailChimp before this, and wanted a system that gave us better analytics, plus allowed us to pull in customer behavioral data from our physical stores. Emarsys has been a great solution for this.
Vantagens: We are able to view both our online and offline customer behavior and sales data in one place, which is critical to get a complete customer view. It's pretty easy to build emails using the drag and drop templates, I was able to get up and running in a day with little training. Also, shoutout to our account manager. She has been amazing and super helpful!
Desvantagens: Building an email automation can be tricky. If you want to use the same email for multiple sends, you have to create duplicates of the email. If you don't, and you try to add the same email to the automation workflow, it automatically duplicates the email and then it gets difficult to keep track of which email is which if you have to go back and make edits. Figuring out how this worked took a lot of time!
An outstanding E-marketing Tool
Avaliado em 22/01/2019
Sebastian R.
Comentários: We are sending all of our massmailing (newsletter, sales, etc.) with emarsys and using it also for Marketing and Campaign automation and user Tracking.
Vantagens: First i will mention the very good support. In addition, the tool regularly evolves around new features that really help to optimize marketing. Especially the new e-mail editor (VCE) is easy to use and offers many possibilities of personalization also for ecommerce. In combination with WebChannel and the possibilities of the automation center (node programming), powerful marketing automation can be created.
Desvantagens: Sometimes the WebDokumentation is a bit tricky:-)
Great and easy to use tool - not only Newsletters anymore
Avaliado em 20/09/2018
Christian E.
Comentários: Great tool, easy to use and I like that they are always bringing new features and channels.
Vantagens:
- easy to oboard new users (good interface)
- powerful automation center, easy to set up trigger campaigns
- they are adding new channels (onsite, browser push, direct mailings)
- responsive customer service team
Desvantagens:
- feature requests take a long time to be implemented
- extra costs for some minor tasks (like changes to the template or data exports)
email marketing expert
Avaliado em 10/02/2019
Avaliador Verificado
Comentários: I worked with Emarsys while building email campaigns for ebay for their US, UK and Germany customers. It was at that time on of the most versatile and easy to use applications. It can handle high volumes of email campaigns and can store campaigns for future references.
Vantagens:
ease of access, campaign management, easy UNICA sync, separate tabs for each step in the marketing email campaign building, campaign monitoring gets very easy.
Developer can use dummy data to do a dry run and can check the efficiency of an email with different devices- android, apple, windows, Linux or Unix and with different screen resolutions.
Desvantagens: Limited features, cannot track the clicks, HTML editor is very basic, customer care is limited
Finally, software that does what they sell you
Avaliado em 07/02/2018
Sean C.
Vantagens: There have been a lot of companies out there that claimed to solve 1:1 marketing, and all have fallen short. Emarsys is a rare platform that enables B2C companies to finally have a platform that the B2B world has had for a long time.
Desvantagens: The implementation time is pretty long. However, it's to be expected with a marketing channel as complex as B2C 1:1 email marketing.