--- description: Tudo sobre HubSpot CRM: preço, alternativas, vantagens e desvantagens, funcionalidades e avaliações de outros usuários graças à Capterra Portugal. Saiba mais! image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: HubSpot CRM - Preço, avaliações e classificação - Capterra Portugal 2026 --- Breadcrumb: [Home](/) > [Sistemas CRM](/directory/2/customer-relationship-management/software) > [HubSpot CRM](/software/152373/hubspot-crm) # HubSpot CRM Canonical: https://www.capterra.pt/software/152373/hubspot-crm Page: 1 / 180\ Seguinte: [Next page](https://www.capterra.pt/software/152373/hubspot-crm?page=2) > Hoje, mais de 64.500 clientes em mais de 100 países usam o software, serviços e suporte da HubSpot para encantar seus clientes. > > Verdict: Rated **4.5/5** by 4471 users. Top-rated for **Probabilidade de recomendação**. ----- ## Resumo ### Quem usa HubSpot CRM? O CRM da HubSpot foi criado para equipes em crescimento atrair, engajar e encantar clientes. ## Quick Stats & Ratings | Metric | Classificação | Detail | | **Geral** | **4.5/5** | 4471 Avaliações | | Praticidade | 4.4/5 | Based on overall reviews | | Suporte ao cliente | 4.4/5 | Based on overall reviews | | Relação qualidade/preço | 4.3/5 | Based on overall reviews | | Recursos | 4.4/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Probabilidade de recomendação) | ## Sobre o fornecedor - **Empresa**: HubSpot - **Location**: Cambridge, EUA - **Founded**: 2012 ## Commercial Context - **Preço inicial**: 20,00 US$ - **Modelo de preços**: (Free version available) - **Target Audience**: Profissional autônomo, 2 - 10, 11 - 50, 51 - 200, 201 - 500, 501 - 1 000, 1 001 - 5 000, 5 001 - 10 000, 10 000+ - **Deployment & Platforms**: Nuvem, SaaS, baseado na web, Android (celular), iPhone (celular), iPad (tablet) - **Idiomas**: alemão, espanhol, francês, inglês, japonês, português - **Available Countries**: Alemanha, Austrália, Brasil, Bélgica, Canadá, China, Dinamarca, Espanha, Estados Unidos, Filipinas, Finlândia, França, Hong Kong, RAE da China, Irlanda, Japão, Malásia, México, Noruega, Nova Zelândia, Países Baixos and 6 more ## Recursos - Acesso para Celular - Agendamento - Agendamento de compromissos - Alertas/notificações - Armazenamento de documentos - Banco de dados de contatos - Banco de dados do cliente - Bate-papo com o consumidor em tempo real - Campos personalizáveis - Captura de leads - Distribuição de leads - Ferramentas de colaboração - For Financial Institutions - Geração de leads - Gerenciamento de contatos - Gerenciamento de documentos - Gerenciamento de e-mails - Gestão de calendários - Gestão de campanhas - Gestão de clientes - Gestão de compromissos - Gestão de contratos e licenças - Gestão de leads - Gestão de projetos - Gestão de tarefas - Gestão do fluxo de trabalho - Gestão do pipeline - Gestão do pipeline de vendas - Importação/exportação de dados - Indicadores de desempenho - Integração de redes sociais - Integração de terceiros - Lead Nurturing - Marketing por e-mail - Modelos de e-mails - Orçamentos/estimativas - Painel de atividades - Pesquisa e filtro - Previsão - Previsão de vendas - Qualificação de leads - Rastreamento de clientes - Rastreamento de interações - Relatórios de vendas - Relatórios e análise de dados - Relatórios personalizáveis - Segmentação - Segmentação de leads - Sistema de calendário ou lembretes - Third-Party Integrations ... and 5 more features ## Integrations (199 total) - 123FormBuilder - AWeber - Accelo - Act\! - ActiveCampaign - ActiveDEMAND - AdRoll - Aircall - AllClients - AnyMeeting - Apollo.io - Asana - AskNicely - Atomic AI - Attribution ... and 184 more integrations ## Opções de suporte - Email/Help Desk - FAQs/Fórum - Base de conhecimento - Suporte por telefone - Assistência 24/7 - Bate-papo ## Category - [Sistemas CRM](https://www.capterra.pt/directory/2/customer-relationship-management/software) ## Categorias relacionadas - [Sistemas CRM](https://www.capterra.pt/directory/2/customer-relationship-management/software) - [Software CRM para Pequenas Empresas](https://www.capterra.pt/directory/31583/small-business-crm/software) - [Software de Gestão de Leads](https://www.capterra.pt/directory/30017/lead-management/software) - [Software CRM Online](https://www.capterra.pt/directory/30072/online-crm/software) - [Software de CRM Financeiro](https://www.capterra.pt/directory/30562/financial-crm/software) ## Alternativas 1. [Zoho CRM](https://www.capterra.pt/software/155928/zoho-crm) — 4.3/5 (6983 reviews) 2. [Bigin by Zoho CRM](https://www.capterra.pt/software/204998/bigin-by-zoho-crm) — 4.7/5 (738 reviews) 3. [Salesforce Sales Cloud](https://www.capterra.pt/software/61368/salesforce) — 4.4/5 (18791 reviews) 4. [Dynamics 365](https://www.capterra.pt/software/157279/dynamics-365) — 4.4/5 (5834 reviews) 5. [eWay-CRM](https://www.capterra.pt/software/152769/eway-crm) — 4.5/5 (823 reviews) ## Avaliações ### "HubSpot inflexível e sem solução para clientes" — 1.0/5 > **Luísa** | *24 de agosto de 2025* | Serviços financeiros | Recommendation rating: 0.0/10 > > **Vantagens**: Integrações com ferramentas e automações através de fluxos de trabalho. > > **Desvantagens**: Funcionalidades muito caras e engessadas, não se adaptam as necessidades do cliente. O valor que você paga não condiz com o que você utiliza e precisa, e não pode fazer mudanças nos produtos, mesmo mantendo o valor do contrato. São totalmente inflexíveis e ninguém resolve o problema, péssimo atendimento. > > Somos clientes da HubSpot com um contrato de 2 anos (até julho/2026), porém estamos extremamente insatisfeitos com a forma como nossa conta vem sendo conduzida. No início do ano, nosso CSM nos informou que, embora não fosse possível reduzir produtos do plano, poderíamos realizar trocas mantendo o valor contratado. No entanto, quando realmente precisamos efetivar essas trocas — já que estamos pagando por ferramentas que não usamos e precisamos de outras — fomos surpreendidos com a informação de que isso não é mais permitido. Além disso, precisamos de um aumento temporário de conversas no WhatsApp, mas fomos informados que só é possível adquirir pacotes fechados e obrigatoriamente até o fim da vigência do contrato, ou seja, não é possível contratar apenas o que precisamos por um curto período. Estamos indignados com tamanha falta de flexibilidade e de solução prática. Essa postura está nos prejudicando diretamente, impedindo nosso crescimento e colocando a parceria em risco. A HubSpot deveria ser um aliado estratégico para os clientes, mas até agora tem se mostrado um obstáculo. Queremos uma solução imediata para esse problema e aguardamos uma resposta clara e responsável da empresa. ----- ### "A robust CRM system that has significantly enhanced our complex and highly technical environment with precision and efficient communication" — 5.0/5 > **Pereira** | *9 de setembro de 2024* | Serviços e tecnologia da informação | Recommendation rating: 10.0/10 > > **Vantagens**: Integrating HubSpot CRM into our workspace systems and tools was a paramount resolution. We have reaped so many benefits since day one of deployment. The comprehensive project management tools incorporated in HubSpot enable us to navigate through the numerous stages of project execution. It enable us to track progress, seamlessly allocate resources and ensure that we complete our project tasks on time. Additionally, it has centralised all our data including cast project information, product design docs, contract and customer information making this information accessible to the entire team. We highly appreciate the powerful marketing automation tools. They enable us to create result oriented marketing campaigns and follow leads from these campaigns. It is also easy to now keep clients informed about new products. The sales cycle has therefore smoothened and become more efficient providing our sales team with accurate insights of prospects. The reports on sales performance and customer engagements enable us to strategically plan and address business issues. HubSpot CRM has enabled us to build on our creativity to our own advantages. We have fully polished and customized our dashboard to only display our metrics and KPIs. This provide us with a wide vie if our performance on realtime > > **Desvantagens**: HubSpot CRM stands out from the rest of systems. It seamlessly integrates with our design tools and project management tools enabling us to create a more unified workflow that has eliminated manual data entry. Also we have b en able to scale it and add features to operate our complex environment. > > HubSpot CRM has provided us with a significant edge. Investing in this CRM has not only streamlined our project management but also improved our customers communication and sales processes. Adopting HubSpot CRM has also enabled us to make more data driven decision and ultimately reformed our operational efficiency . Better client relations has led to the growth of our organisation. We will continue partnering with HubSpot CRM for our firm to continue succeeding in this digital era. ----- ### "Easy to Stand Up and Get to Work" — 5.0/5 > **Eric** | *21 de janeiro de 2026* | Serviços e tecnologia da informação | Recommendation rating: 10.0/10 > > **Vantagens**: HubSpot CRM is incredibly easy to spin up and begin using. It is one of the fastest CRM tools to stand up and use from the get go. Its especially nice that there is a free tier to get you started. > > **Desvantagens**: Everything costs money, which you should expect. However, with HubSpot CRM, there are tiers that unfold functionality. Rather than getting exactly what you need, you will find that you are likely to pay extra for the things you don't need as well. > > I've used HubSpot CRM in a couple of different organizations, from large-scale enterprise wide deployments, to small-scale small businesses. In both cases, working with the HubSpot team is a great experience ----- ### "Not for a small team that wants to run tech-lean." — 4.0/5 > **Katie** | *25 de fevereiro de 2026* | Publicidade e marketing | Recommendation rating: 6.0/10 > > **Vantagens**: With Hubspot CRM, I liked that I could create custom properties and have them displayed within the contact records. While the contact records aren't 100% customizable, having features like this where we could display custom properties was very helpful. I appreciate a CRM system that allows for flexibility and customization. > > **Desvantagens**: If you don't have a large team with different departments and multiple pipelines in play, this system is simply overpowered for what you'd need. For our use case, I found myself trying to use features that we truly didn't need in order to get the value out of the system. Hubspot is a costly system built in a modular format, so if you want to do X within the CRM, you need to buy Y access. If you're wanting to run your business "tech-lean," Hubspot CRM is NOT the system for you. > > There was definitely a learning curve to Hubspot, even for someone coming from other robust CRM systems. I've used many, and the great thing about Hubspot CRM is that it really can do a lot. But if you're thinking you can just bring other CRM experience and find your way around with ease, you'll probably find yourself a bit frustrated. Even though it's all within one ecosystem, it wasn't nearly as intuitive as I would've liked. Ultimately, the company I used Hubspot CRM with moved to a more simplified system. It was just too powerful and complex for what we really needed, even at scale. ----- ### "Great ease of use\!" — 5.0/5 > **Kayla** | *27 de maio de 2026* | Gestão de organizações sem fins lucrativos | Recommendation rating: 9.0/10 > > **Vantagens**: I love being able to use the multiple training services provided\! Customer service is always great\!\! > > **Desvantagens**: I think I could be using it more actually\! There is so much offered within hubspot, I'm always discovering more to utilize. > > Overall HubSpot has been a great help and addition to our teams\! Its been so helpful and easy to use\! ----- Page: 1 / 180\ Seguinte: [Next page](https://www.capterra.pt/software/152373/hubspot-crm?page=2) ## Links - [View on Capterra](https://www.capterra.pt/software/152373/hubspot-crm) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nl | | | nl-BE | | | pt | | | pt-PT | | | sv | | ----- ## Structured Data