---
description: Tudo sobre Brand24: preço, alternativas, vantagens e desvantagens, funcionalidades e avaliações de outros usuários graças à Capterra Portugal. Saiba mais!
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title: Brand24 - Preço, avaliações e classificação - Capterra Portugal 2026
---

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# Brand24

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> Acesso instantâneo a todas as conversas online sobre a marca.
> 
> Verdict: Rated **4.7/5** by 255 users. Top-rated for **Probabilidade de recomendação**.

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## Resumo

### Quem usa Brand24?

O Brand24 atende a pequenas e médias marcas em todo o mundo para identificar e analisar conversas online relevantes para os negócios, a fim de obter informações sobre os clientes, aumentar a satisfação e vendas.

## Quick Stats & Ratings

| Metric | Classificação | Detail |
| **Geral** | **4.7/5** | 255 Avaliações |
| Praticidade | 4.7/5 | Based on overall reviews |
| Suporte ao cliente | 4.8/5 | Based on overall reviews |
| Relação qualidade/preço | 4.5/5 | Based on overall reviews |
| Recursos | 4.4/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Probabilidade de recomendação) |

## Sobre o fornecedor

- **Empresa**: Brand24
- **Location**: Wroc¿aw, Polónia
- **Founded**: 2011

## Commercial Context

- **Preço inicial**: 199,00 US$
- **Modelo de preços**:  (Teste Grátis)
- **Target Audience**: Profissional autônomo, 2 - 10, 11 - 50, 51 - 200, 201 - 500, 501 - 1 000, 1 001 - 5 000, 5 001 - 10 000, 10 000+
- **Deployment & Platforms**: Nuvem, SaaS, baseado na web, Mac (desktop), Windows (desktop), Linux (desktop), Chromebook (desktop), Android (celular), iPhone (celular), iPad (tablet)
- **Idiomas**: alemão, checo, dinamarquês, espanhol, finlandês, francês, indonésio, inglês, italiano, neerlandês, norueguês, polaco, português, sueco, turco
- **Available Countries**: Alemanha, Anguila, Antígua e Barbuda, Argentina, Aruba, Austrália, Baamas, Barbados, Belize, Bermudas, Bolívia, Brasil, Bélgica, Canadá, Chile, China, Colômbia, Costa Rica, Cuba, Curaçau and 55 more

## Recursos

- AI Visibility Score
- Análise da concorrência
- Análise de dados de campanhas
- Análise de dados visual
- Análise de sentimentos
- Análise de tendências
- Citation Intelligence
- Coleta de dados de multicanal
- Competitive Benchmarking
- Descoberta de influencers
- Ferramentas de colaboração
- Gerenciamento de contatos
- Gestão da reputação
- Gestão de campanhas
- Gestão de experiência do cliente
- Gestão de projetos
- Gestão de respostas
- Hashtag Tracking
- Indicadores de desempenho
- Integração de redes sociais
- Media Monitoring
- Monitoramento
- Monitoramento da concorrência
- Monitoramento da imprensa
- Monitoramento das redes sociais
- Monitoramento de revisões
- Multi-Language Tracking
- Multi-Platform AI Coverage
- Notificação de avaliações
- Painel
- Participação do cliente
- Pesquisa e filtro
- Prompt Organization
- Rastreamento de engajamento
- Rastreamento de influencers
- Rastreamento de marca
- Rastreamento de palavras chave
- Real-Time Notifications
- Relatórios e análise de dados
- Relatórios e estatística
- Relatórios personalizáveis
- Response Position Analysis
- Segmentação por público
- Share of Voice (SoV)

## Integrations (1 total)

- Slack

## Opções de suporte

- Email/Help Desk
- FAQs/Fórum
- Base de conhecimento
- Suporte por telefone
- Bate-papo

## Category

- [AI Search Visibility](https://www.capterra.pt/directory/34597/ai-search-visibility/software)

## Categorias relacionadas

- [AI Search Visibility](https://www.capterra.pt/directory/34597/ai-search-visibility/software)
- [Ferramentas de Marketing com IA](https://www.capterra.pt/directory/34136/ai-marketing-tools/software)
- [Software de Gestão de Reputação](https://www.capterra.pt/directory/30750/reputation-management/software)
- [Ferramentas de Monitoramento de Redes Sociais](https://www.capterra.pt/directory/31028/social-media-monitoring/software)
- [Ferramentas de Influenciadores](https://www.capterra.pt/directory/31337/influencer-marketing/software)

## Alternativas

1. [YouScan](https://www.capterra.pt/software/173036/youscan) — 4.9/5 (123 reviews)
2. [Brandwatch](https://www.capterra.pt/software/157048/brandwatch) — 4.2/5 (255 reviews)
3. [Hootsuite](https://www.capterra.pt/software/121701/hootsuite) — 4.4/5 (3801 reviews)
4. [Agorapulse](https://www.capterra.pt/software/123971/agorapulse) — 4.6/5 (713 reviews)
5. [Sprout Social](https://www.capterra.pt/software/121447/sprout-social) — 4.4/5 (608 reviews)

## Avaliações

### "Growth Hacking Manage" — 5.0/5

> **Bartłomiej** | *10 de julho de 2025* | Hardware | Recommendation rating: 9.0/10
> 
> **Vantagens**: I really like how easy it is to see what people are saying about our brand. It helps us understand our audience better, not just during a crisis but also in everyday projects. The AI features are super useful, and the analytics show more than just numbers – they give us a clear picture of our brand’s image.
> 
> **Desvantagens**: Sometimes there’s a lot of data, and it takes a bit of time to go through everything. But once you get used to it, it’s actually helpful.
> 
> Very positive. It’s a powerful tool that gives us both real-time mentions and deeper insights. We use it to track our brand voice, spot trends, and even improve projects based on what people say. It’s a great mix of monitoring and strategy support.

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### "An essential tool for PR and media monitoring" — 5.0/5

> **Bartłomiej** | *28 de julho de 2026* | Escritório legislativo | Recommendation rating: 10.0/10
> 
> **Vantagens**: What we value most is the real-time monitoring and comprehensive media coverage. The platform is very easy to use, offers powerful analytics, and makes it simple to track brand mentions across news websites, social media, blogs, and forums. The reporting features save us a lot of time, and the intuitive interface allows our team to quickly find the insights we need.
> 
> **Desvantagens**: We haven't encountered any significant drawbacks. While there is always room for additional advanced analytics, the current feature set fully meets our needs.
> 
> Brand24 has become an essential part of our communications and PR strategy at Donateo Foundation. It enables us to monitor media coverage, track online conversations, and measure the impact of our campaigns in real time. The platform is intuitive, reliable, and provides valuable insights that help us make better communication decisions. The reports are clear, the alerts are timely, and the overall experience has been excellent.

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### "Good but can be much better" — 3.0/5

> **Eli** | *7 de julho de 2025* | Publicidade e marketing | Recommendation rating: 6.0/10
> 
> **Vantagens**: The interface is great and easy to navigate and i liked that the report was generated for me when i requested for it
> 
> **Desvantagens**: I asked for a call to take me through certain aspects and the response i got was for a suggestion to have an email conversation instead which was not sufficient. Also the results only go back as far as one year but i needed data from 2 to 3 years
> 
> could have been better if we had that call i requested for because the request from my client was very specific

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### "Great platform backed by outstanding post-sales support" — 5.0/5

> **Eduardo** | *29 de maio de 2025* | Bens de consumo | Recommendation rating: 10.0/10
> 
> **Vantagens**: The post-sales support has been one of the best I’ve experienced with any monitoring tool. The Brand24 team genuinely takes the time to understand the business needs and provides personalized follow-up. The platform also delivers useful data to visualize mentions in real time, identify conversation spikes, and spot key influencers in a very intuitive way.
> 
> **Desvantagens**: At first, it can be a bit tricky to fine-tune filters so that only the truly relevant mentions come through—especially when the keyword being tracked is broad. It would also be incredibly helpful to have the ability to combine reports from multiple projects into a single PDF file. That way, you could generate a consolidated report with only the projects you actually need to include, without having to export and merge them manually.
> 
> My overall experience has been very positive. The platform does what it promises, and the customer support has been outstanding. We’ve been able to use Brand24 as a valuable starting point to build a more robust social listening strategy tailored to our brands and the Mexican market. The team’s support has made a big difference.

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### "Wish you could capture the true reach of mentions" — 4.0/5

> **Ndimbumi** | *21 de julho de 2025* | Gestão de organizações sem fins lucrativos | Recommendation rating: 9.0/10
> 
> **Vantagens**: The fact that I can keep a pulse on mentions about the different projects we have. The weekly reports are also great
> 
> **Desvantagens**: The fact that It can not capture all the mention reach. I discovered a very huge gap between the reach I was capturing on a platform that only captures our social media pages(it was higher) that Brand24 which supposedly it should be capturing more reach since it tracks mentions.
> 
> Great, the team is very responsive and very quick to support when we hit a wall. I also like the fact that I can give my team access.

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## Links

- [View on Capterra](https://www.capterra.pt/software/149054/brand24)

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