---
description: Tudo sobre Marketing 360: preço, alternativas, vantagens e desvantagens, funcionalidades e avaliações de outros usuários graças à Capterra Portugal. Saiba mais!
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title: Marketing 360 - Preço, avaliações e classificação - Capterra Portugal 2026
---

Breadcrumb: [Home](/) > [Ferramentas de Automação de Marketing](/directory/6/marketing-automation/software) > [Marketing 360](/software/148516/marketing-360)

# Marketing 360

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> Plataforma de marketing n.º 1 para pequenas e médias empresas\! Teste de marketing GRÁTIS
> 
> Verdict: Rated **4.5/5** by 1139 users. Top-rated for **Probabilidade de recomendação**.

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## Resumo

### Quem usa Marketing 360?

Pequenas e médias empresas que desejam aproveitar a plataforma de marketing n.º 1 do mercado para gerar conversões e aumentar as vendas. Converse com um profissional de marketing hoje e obtenha um teste GRÁTIS.

## Quick Stats & Ratings

| Metric | Classificação | Detail |
| **Geral** | **4.5/5** | 1139 Avaliações |
| Praticidade | 4.5/5 | Based on overall reviews |
| Suporte ao cliente | 4.6/5 | Based on overall reviews |
| Relação qualidade/preço | 4.3/5 | Based on overall reviews |
| Recursos | 4.4/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Probabilidade de recomendação) |

## Sobre o fornecedor

- **Empresa**: Madwire
- **Location**: Fort Collins, EUA
- **Founded**: 2009

## Commercial Context

- **Modelo de preços**:  (Teste Grátis)
- **Target Audience**: Profissional autônomo, 2 - 10, 11 - 50, 51 - 200, 201 - 500, 501 - 1 000, 1 001 - 5 000, 5 001 - 10 000, 10 000+
- **Deployment & Platforms**: Nuvem, SaaS, baseado na web, Android (celular), iPhone (celular), iPad (tablet)
- **Idiomas**: inglês
- **Available Countries**: Austrália, Canadá, Estados Unidos, Reino Unido

## Recursos

- Agendamento
- Agendamento automatizado
- Agendamento de campanhas
- Agendamento de compromissos
- Agendamento de postagens
- Análise de dados preditiva
- Automação de marketing
- Banco de dados do cliente
- Campanhas multicanal
- Carrinho de compras
- Catalog Management
- Cobrança e faturamento
- Cobrança recorrente ou de assinaturas
- Comunicação com associados
- Confirmations/Reminders
- Conformidade com HIPAA
- Conteúdo dinâmico
- Doações online
- Edição em tempo real
- For Barbershops
- For Carpet Cleaners
- For Small Businesses
- Geração de leads
- Gerenciamento de documentos
- Gestão de associação
- Gestão de calendários
- Gestão de campanhas
- Gestão de canais
- Gestão de compromissos
- Gestão de conteúdo
- Gestão de estoques
- Gestão de fichas dos pacientes
- Gestão de múltiplas contas
- Gestão de pedidos
- Gestão de respostas
- Gestão de trabalhos
- Histórico de atendimento
- Mensagens de texto em massa
- Mensagens programadas
- Modelos pré-elaborados
- Opções de publicação de conteúdo
- Orçamentos/estimativas
- Pagamentos eletrônicos
- Para spas e salões de beleza
- Personalização de mensagens
- Portal do cliente
- Rastreamento de interações
- Rastreamento de palavras chave
- Reagendamento
- Respostas automáticas

... and 143 more features

## Integrations (15 total)

- BigCommerce
- Booker
- Enecto Web Leads
- Google Ads
- Google Analytics 360
- Gravity Forms
- Lightspeed
- LinkedIn for Business
- Meta for Business
- Shopify
- Solid Commerce
- Stripe
- WooCommerce
- Yext
- Yotpo

## Opções de suporte

- Email/Help Desk
- Base de conhecimento
- Suporte por telefone
- Bate-papo

## Category

- [Ferramentas de Automação de Marketing](https://www.capterra.pt/directory/6/marketing-automation/software)

## Categorias relacionadas

- [Ferramentas de Automação de Marketing](https://www.capterra.pt/directory/6/marketing-automation/software)
- [Sistemas CRM](https://www.capterra.pt/directory/2/customer-relationship-management/software)
- [Plataformas de E-Commerce](https://www.capterra.pt/directory/3/ecommerce/software)
- [Sistemas de Gestão de Conteúdo](https://www.capterra.pt/directory/10007/content-management/software)
- [Sistemas de Gestão de Franquias](https://www.capterra.pt/directory/10059/franchise-management/software)

## Alternativas

1. [Brevo](https://www.capterra.pt/software/132996/brevo) — 4.6/5 (3459 reviews)
2. [Mailchimp](https://www.capterra.pt/software/110228/mailchimp) — 4.5/5 (17613 reviews)
3. [ActiveCampaign](https://www.capterra.pt/software/79367/activecampaign) — 4.6/5 (2561 reviews)
4. [Constant Contact](https://www.capterra.pt/software/31898/constant-contact) — 4.3/5 (2924 reviews)
5. [MailerLite](https://www.capterra.pt/software/136603/mailerlite) — 4.7/5 (2263 reviews)

## Avaliações

### "Product Satisfaction regarding Usage - Review" — 4.0/5

> **MEENACHISUNDARAM** | *29 de janeiro de 2026* | Arquitetura e planejamento | Recommendation rating: 8.0/10
> 
> **Vantagens**: Working with limited hours in it. But, In my experience, It stands out with its comprehensive automation options and it is also user-friendly interface. The platform's ability to streamline marketing jobs/tasks, which includes email campaigns, generating leads and managing social media significantly enhances efficiency. Moreover, it's detailed analytics and reporting tools provide valuable insights for data-driven decision-making. Its customer relationship management (CRM) integration and marketing automation capabilities make it a powerful tool for managing customer relationships effectively. Overall, It empowers marketers to drive more targeted and successful marketing efforts.
> 
> **Desvantagens**: I least liked: First, the platform is not optimized for mobile devices, which makes managing marketing campaigns and tracking analytics on a mobile device challenging. Second, the customer support options are limited, with only email and online ticket submission for resolving issues. Lastly, the pricing can be expensive for startups and small businesses, making it less accessible for smaller marketing teams. Although these limitations exist, Marketing 360 remains a powerful marketing platform for managing various advertising campaigns.
> 
> My overall experience with Marketing 360 has been positive, despite the few drawbacks and difficulties mentioned above. The platform's automation capabilities significantly streamlined our marketing efforts, saving time and resources. However, I would appreciate improvements in mobile optimization, customer support options, and pricing. Despite some areas of improvement, Marketing 360 remains a reliable choice for comprehensive marketing automation.

-----

### "Marketing 360" — 4.0/5

> **Jessie** | *29 de janeiro de 2026* | Varejistas | Recommendation rating: 5.0/10
> 
> **Vantagens**: What I liked most about Marketing 360 is that it puts many marketing tools in one place. It makes things easier by combining websites, social media, email marketing, and advertising into one system. This saves time because you don’t have to switch between a lot of different programs.
> 
> **Desvantagens**: What I liked least about Marketing 360 is that it can feel overwhelming at first because there are so many tools and features. It may take time to learn how everything works, especially for beginners. Some parts of the platform may seem complicated if you only need a few basic marketing tools.&#10;&#10;It can also be more expensive than using separate, simpler tools, which might not be ideal for small businesses with tight budgets. Overall, while it’s powerful, it may feel like more than you need and take time to fully understand.
> 
> My overall experience with Marketing 360 was mostly positive, with a few challenges. I liked having many marketing tools all in one place, which made it easier to manage things like social media, websites, email campaigns, and advertising without switching between different platforms. It helped keep everything organized and gave a clear picture of how marketing efforts were performing.

-----

### "Worst Business Experience Ever" — 1.0/5

> **JUSTIN** | *17 de fevereiro de 2026* | Serviços ao consumidor | Recommendation rating: 0.0/10
> 
> **Vantagens**: This is the worst company for marketing. Nothing they said happened. They were to build me a brand new website from scratch and basically copied and pasted my website from someone else. I got a letter for cease and desist for plagiarism. Their main purpose was to run Google and Facebook ads. It took them a month to get just the FB Ads running. Their fee includes your Ad spend. My ad spend never maxed out so where did that money go? I had one person on my account he was a little out of touch with things. He wanted me to build a page for people from out of state to fly in and work with me when they couldn't even do the local ads correctly. Everything that could go wrong did. There is so much more I have to write. The fact that you can't leave a Google or Facebook review is very suspicious. I used them from the end of April to end of October a 6 month period.
> 
> **Desvantagens**: They almost put me out of business. I had to hire another company to run ads while I was paying them to survive the last 3 months of their 6 month contract. I wasted $24,000 in 6 months and that's not even counting potential business.
> 
> The worst business experience I have had in my 10 years. Unprofessional. They have a slick salesman up front to make you feel good but once you get turned over to the fulfillment team it turned into a crap show. The last 3 months they were running just Google Local Service Ads. I told them at the beginning I need at least 30 leads a week and between the 3 main Ad places I couldn't even get 10 leads a week. One weekend I got 40 leads in 3 days so you think ok maybe we have something. Over 90% of those were from out of STATE\!\! Come to find out someone forgot to hit a button so the ad wouldn't go out that far. Do NOT HIRE. Save yourself the time and headache. Also there was so many grammatical errors on the website it was embarrassing. Good thing my wife is an English major we fixed that ourselves because when we told them about it they acted like it was an inconvience.

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### "All-in-one marketing platform, but results vary" — 4.0/5

> **Dharamveer** | *30 de janeiro de 2026* | Rede de computadores | Recommendation rating: 7.0/10
> 
> **Vantagens**: I liked that Marketing 360 combines multiple tools in one place. You get CRM, website management, social media scheduling, analytics, and campaign tracking without needing separate software. The interface is easy to navigate, and having everything connected makes reporting and automation simpler. For some users, the extra guidance from their support team is also helpful.
> 
> **Desvantagens**: The pricing can be confusing and feels high for small businesses. Some of the promised results, especially for ads and SEO, don’t always match expectations. A few people also mentioned that customer support can be slow or inconsistent at times.
> 
> Overall, it’s a platform that can work well if your business matches its model and you get proper guidance. It saves time by keeping tools together, but results are mixed. Small businesses should carefully check pricing and ensure the services meet their specific needs before committing.

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### "Great for larger companies" — 5.0/5

> **Avaliador Verificado** | *20 de janeiro de 2026* | E-Learning | Recommendation rating: 3.0/10
> 
> **Vantagens**: Its an effective marketing all in one software that helps with tracking and management of security of social platforms and emailing mechanisms
> 
> **Desvantagens**: I have not have great experiences with their customer support and I do believe it was extremely expensive for me and it never used all the features so it wasn't valuable for me money wise
> 
> I think it's a good product just maybe better suited for companies with a very large staffing I'd say.

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