BrightInfo

by BrightInfo

5 / 5 25 reviews
BrightInfo

Who Uses This Software?

BrightInfo works with companies who use inbound as one of their marketing channels.

Average Ratings

25 reviews
  • Overall 5 / 5
  • Ease of Use 4.5 / 5
  • Customer Service 4.5 / 5
  • Features 4 / 5
  • Value for Money 5 / 5

Product Details

  • Free Version No
  • Free Trial Yes
  • Deployment Cloud, SaaS, Web
  • Training In Person
    Webinars
    Documentation
  • Support Business Hours

Vendor Details

  • BrightInfo
  • http://www.brightinfo.com/
  • Founded 2010

About BrightInfo

BrightInfo doubles your conversion rate using a personalization algorithm that automatically analyzes visitor behavior and serves highly relevant content to each at suitable points during the natural browsing flow. BrightInfo runs autonomously and requires no extra-work from the site operator.

A/B testing during free trial ensures BrightInfos impact on conversion rate is beyond reproach.

BrightInfo Features

  • Channel Management
  • Contact Database
  • Email Marketing
  • Event Triggered Actions
  • Lead Management
  • Multi-Campaign
  • Audio Content
  • Customizable Templates
  • Document Indexing
  • E-forms
  • Full Text Search
  • Image Editor
  • SEO Management
  • Text Editor
  • Version Control
  • Video Content
  • Website Management
  • Audience Targeting
  • Brand Management
  • Campaign Management
  • Categorization / Grouping
  • Conversion Tracking
  • Distribution Management
  • Editorial Calendar
  • Multi-Channel Publishing
  • Publish Scheduling
  • SEO Management
  • Social Media Management
  • Video Management
  • Analytics
  • Churn Management
  • Communication Management
  • Community Management
  • Content Syndication
  • Feedback Collection
  • Gamification
  • Live Chat
  • Video Content

BrightInfo Most Helpful Reviews

BrightInfo has extremely made my website hassle-free.

Translate with Google Reviewed on 7/4/2016
Justin Happer
Used the Software for: 6-12 months
Reviewer Source 
Source: GetApp
5/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: Before I came to know BrightInfo, I had been battling with my site signing up. I began losing a few customers since they were irritated while signing up on my site could take them quite a while. I attempted numerous product yet the issue couldn't comprehend, so while as yet looking on the web I saw the profile of BrightInfo, Initially, I would not like to attempt it, be that as it may, when I viewed at what it appears to offer, I try it. With a big surprise, this software automatically revamped my site after I install it. I did not contact any expert or developer to do a thing, rather this amazing tool did everything to bring back my site alive. This software is extremely recommended.

Pros: The software offers beyond my expectations, works credibly well if you install it proper.

Cons: It takes a good learner to install it, since you would need to follow the installation guides. It wouldn't work fine if you don't install it in the proper manner.

Content Personalization with Measurable Results

Translate with Google Reviewed on 7/1/2016
Andrew Melchiorri
Director of Sales
Automata LLC
Information Technology & Services, 2-10 Employees
Used the Software for: 1-5 months
Reviewer Source 
Source: GetApp
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: Our experience with real-time content personalization for our website had been historically poor to the point that from a marketing/sales perspective, we had almost given up our efforts entirely. With past solutions, we couldn't measure results in any sort of meaningful way and therefore couldn't determine if content personalization "worked" for us. A colleague of mine suggested BrightInfo and we were immediately drawn to the solution for two reasons: 1) The free trial offer
2) The ability to A/B test our conversions with/without BrightInfo
During the trial period, we realized a 200% increase in conversions without spending a dime, and we made our content/inbound marketing teams extremely happy. In short, we always suspected that serving relevant content to our website visitors at the right time would be valuable, but BrightInfo was the first solution we worked with that could prove it.

Pros: Ease of use, ability to launch & then ramp extremely quickly, ability to A/B test

Cons: We're in month 4 and haven't yet experienced any.

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