---
description: Tudo sobre Oktopost: preço, alternativas, vantagens e desvantagens, funcionalidades e avaliações de outros usuários graças à Capterra Portugal. Saiba mais!
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Oktopost - Preço, avaliações e classificação - Capterra Portugal 2026
---

Breadcrumb: [Home](/) > [Software de Marketing de Redes Sociais](/directory/30781/social-media-marketing/software) > [Oktopost](/software/131277/oktopost)

# Oktopost

Canonical: https://www.capterra.pt/software/131277/oktopost

Page: 1 / 6\
Seguinte: [Next page](https://www.capterra.pt/software/131277/oktopost?page=2)

> Plataforma de marketing de mídia social projetada para as necessidades exclusivas do B2B. Distribua o conteúdo em grande escala e avalie o ROI da mídia social.
> 
> Verdict: Rated **4.5/5** by 110 users. Top-rated for **Probabilidade de recomendação**.

-----

## Resumo

### Quem usa Oktopost?

B2B - empresas de médio e grande porte, com pelo menos 200 funcionários. Preferencialmente nos setores de tecnologia e serviços.

## Quick Stats & Ratings

| Metric | Classificação | Detail |
| **Geral** | **4.5/5** | 110 Avaliações |
| Praticidade | 4.5/5 | Based on overall reviews |
| Suporte ao cliente | 4.6/5 | Based on overall reviews |
| Relação qualidade/preço | 4.4/5 | Based on overall reviews |
| Recursos | 4.2/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Probabilidade de recomendação) |

## Sobre o fornecedor

- **Empresa**: Oktopost
- **Founded**: 2011

## Commercial Context

- **Target Audience**: 2 - 10, 11 - 50, 51 - 200, 201 - 500, 501 - 1 000, 1 001 - 5 000, 5 001 - 10 000, 10 000+
- **Deployment & Platforms**: Nuvem, SaaS, baseado na web, Android (celular), iPhone (celular), iPad (tablet)
- **Idiomas**: inglês
- **Available Countries**: Alemanha, Austrália, Bélgica, Canadá, Estados Unidos, Irlanda, Israel, Países Baixos, Reino Unido, Suíça, Áustria

## Recursos

- API
- Acesso para Celular
- Agendamento de publicações
- Análise da concorrência
- Análise de dados de campanhas
- Análise de dados visual
- Análise de sentimentos
- Análise de tendências
- Automação de marketing
- CRM
- Campanhas multicanal
- Captura de leads
- Coleta de dados de multicanal
- Compartilhamento social
- Comunicação multicanal
- Controle do processo de aprovação
- Diretrizes de marca
- Envolvimento dos leads
- Ferramentas de colaboração
- Filtragem por palavras chave
- Gerenciamento de comentários
- Gestão da comunicação
- Gestão de ativos digitais
- Gestão de campanhas
- Gestão de conteúdo
- Gestão de leads
- Gestão de múltiplas contas
- Gestão de respostas
- Gestão do fluxo de trabalho
- Histórico do cliente
- Indicadores de desempenho
- Marketing de multicanal
- Marketing social
- Monitoramento
- Monitoramento da concorrência
- Monitoramento das redes sociais
- Monitoramento de campanha
- Motivação dos funcionários
- Painel
- Painel de atividades
- Participação do cliente
- Pesquisa e filtro
- Rastreamento de conversão
- Rastreamento de engajamento
- Rastreamento de marca
- Rastreamento de palavras chave
- Real-Time Analytics
- Relatórios e análise de dados
- Relatórios personalizáveis
- Visualização de dados

... and 13 more features

## Integrations (19 total)

- Act-On
- Bitly
- Canva
- Dynamics 365
- Feedly
- Google Analytics 360
- HubSpot Marketing Hub
- LinkedIn for Business
- Marketo Engage
- Meta for Business
- Microsoft Teams
- Oracle Eloqua Marketing Automation
- Salesforce Marketing Cloud
- Salesforce Marketing Cloud Account Engagement
- Salesforce Sales Cloud

... and 4 more integrations

## Opções de suporte

- Email/Help Desk
- FAQs/Fórum
- Base de conhecimento
- Suporte por telefone
- Bate-papo

## Category

- [Software de Marketing de Redes Sociais](https://www.capterra.pt/directory/30781/social-media-marketing/software)

## Categorias relacionadas

- [Software de Marketing de Redes Sociais](https://www.capterra.pt/directory/30781/social-media-marketing/software)
- [Plataformas de Gerenciamento de Redes Sociais](https://www.capterra.pt/directory/30939/social-media-management/software)
- [Ferramentas de Análise de Redes Sociais](https://www.capterra.pt/directory/31655/social-media-analytics-tools/software)
- [Software de Employee Advocacy](https://www.capterra.pt/directory/33035/employee-advocacy/software)
- [Software de Marketing de Conteúdo](https://www.capterra.pt/directory/30796/content-marketing/software)

## Alternativas

1. [Sharebee](https://www.capterra.pt/software/1064640/sharebee) — 4.8/5 (23 reviews)
2. [Vulse](https://www.capterra.pt/software/1071183/Vulse) — 5.0/5 (3 reviews)
3. [Hootsuite](https://www.capterra.pt/software/121701/hootsuite) — 4.4/5 (3796 reviews)
4. [Sprinklr](https://www.capterra.pt/software/131274/sprinklr-platform) — 4.3/5 (91 reviews)
5. [Sprout Social](https://www.capterra.pt/software/121447/sprout-social) — 4.4/5 (606 reviews)

## Avaliações

### "Great and easy to use platform but features need to be added" — 4.0/5

> **Silviu** | *9 de janeiro de 2024* | Pesquisa | Recommendation rating: 8.0/10
> 
> **Vantagens**: Easy to set up and manage. Few bugs during the 1+ year use. Good functionality list and only platform which auto syncs with Marketo.
> 
> **Desvantagens**: Bugs were not communicated and we had to find out the hard way, but there were few of them. The sync with Marketo is great but the built in reporting doesn't capture the lead situation correctly.
> 
> Overall easy to use, great support but I haven't found the platform to solve all our social media issues yet. That being said, it's still among the top to consider. A lot more training and practical example of how to leverage the auto sync feature with Marketo would help a lot.

-----

### "Oktopost Social Media Management & Advocacy Experience" — 5.0/5

> **Dominic** | *27 de outubro de 2025* | Serviços financeiros | Recommendation rating: 10.0/10
> 
> **Vantagens**: It’s a very intuitive platform, the integrations are excellent and Oktopost really provides visibility for the entire business of social media activity and the customer support is always excellent.
> 
> **Desvantagens**: There’s nothing really that I could specifically say that I like least. Having used other platforms I think Oktopost is the best I’ve experienced.
> 
> We’ve been using Oktopost now for over 5 years and have it integrated with our CRM and automation platform. It provides an easy to use social media management and advocacy platform all in one, with very good analytics, lead syncing and the CRM integration is really helpful for sales advisors.

-----

### "Oktopost sometimes is supper cool : )" — 3.0/5

> **Shlomit** | *20 de fevereiro de 2023* | Impressão | Recommendation rating: 6.0/10
> 
> **Vantagens**: Advocacy in general and the possibility of AI in particular - supper cool, supper smart \!
> 
> **Desvantagens**: The report is not 100% accurate.Some of the option wich are available via Native Posting is not available via OKT such as the post image in not clickable

-----

### "Powerful, Thoughtful, and Incredibly Easy to Use" — 5.0/5

> **Wen** | *27 de outubro de 2025* | Serviços financeiros | Recommendation rating: 10.0/10
> 
> **Vantagens**: What I like most about Oktopost is its user-friendly interface and well-thought-out features. Everything feels intuitive, from scheduling posts to tracking performance. It’s clear the platform was designed with marketers in mind. The analytics are robust, and the workflow makes managing multiple accounts effortless.
> 
> **Desvantagens**: I like everything so far. No complaints, just waiting for more advanced features that will surprise me in the future\!

-----

### "Great tool for social media management and employee advocacy" — 4.0/5

> **Ale** | *24 de dezembro de 2025* | Recursos Humanos | Recommendation rating: 10.0/10
> 
> **Vantagens**: Such a great tool. I use it both for scheduling content and employee advocacy and it's really easy to use and navigate. Great reporting features, too.
> 
> **Desvantagens**: I wish advocates could set their own fields when they register so that the admin doesn't have to be constantly on top of doing it manually.
> 
> Very positive. They seem to really care about their customers' needs and add features accordingly. It is definitely my tool of choice.

-----

Page: 1 / 6\
Seguinte: [Next page](https://www.capterra.pt/software/131277/oktopost?page=2)

## Links

- [View on Capterra](https://www.capterra.pt/software/131277/oktopost)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.capterra.com.de/software/131277/oktopost> |
| de-AT | <https://www.capterra.at/software/131277/oktopost> |
| de-CH | <https://www.capterra.ch/software/131277/oktopost> |
| en | <https://www.capterra.com/p/247569/Oktopost/> |
| en-AE | <https://www.capterra.ae/software/131277/oktopost> |
| en-AU | <https://www.capterra.com.au/software/131277/oktopost> |
| en-CA | <https://www.capterra.ca/software/131277/oktopost> |
| en-GB | <https://www.capterra.co.uk/software/131277/oktopost> |
| en-IE | <https://www.capterra.ie/software/131277/oktopost> |
| en-IL | <https://www.capterra.co.il/software/131277/oktopost> |
| en-IN | <https://www.capterra.in/software/131277/oktopost> |
| en-NZ | <https://www.capterra.co.nz/software/131277/oktopost> |
| en-SG | <https://www.capterra.com.sg/software/131277/oktopost> |
| en-ZA | <https://www.capterra.co.za/software/131277/oktopost> |
| es | <https://www.capterra.es/software/131277/oktopost> |
| es-AR | <https://www.capterra.com.ar/software/131277/oktopost> |
| es-CL | <https://www.capterra.cl/software/131277/oktopost> |
| es-CO | <https://www.capterra.co/software/131277/oktopost> |
| es-CR | <https://www.capterra.co.cr/software/131277/oktopost> |
| es-DO | <https://www.capterra.do/software/131277/oktopost> |
| es-EC | <https://www.capterra.ec/software/131277/oktopost> |
| es-MX | <https://www.capterra.mx/software/131277/oktopost> |
| es-PA | <https://www.capterra.com.pa/software/131277/oktopost> |
| es-PE | <https://www.capterra.pe/software/131277/oktopost> |
| fr | <https://www.capterra.fr/software/131277/oktopost> |
| fr-BE | <https://fr.capterra.be/software/131277/oktopost> |
| fr-CA | <https://fr.capterra.ca/software/131277/oktopost> |
| fr-LU | <https://www.capterra.lu/software/131277/oktopost> |
| it | <https://www.capterra.it/software/131277/oktopost> |
| nl | <https://www.capterra.nl/software/131277/oktopost> |
| nl-BE | <https://www.capterra.be/software/131277/oktopost> |
| pt | <https://www.capterra.com.br/software/131277/oktopost> |
| pt-PT | <https://www.capterra.pt/software/131277/oktopost> |

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Capterra Portugal","address":{"@type":"PostalAddress","addressLocality":"Lisbon","addressRegion":"Lisbon","postalCode":"2770-071","streetAddress":"Quinta da Fonte Rua dos Malhões Edifício D. Pedro I Paço D'Arcos, 2770-071 Lisboa Portugal"},"description":"O Capterra Portugal ajuda milhões de empresas a encontrar o software ideal. Leia avaliações de usuários reais, compare opções de softwares e tome melhores decisões para o seu negócio.","email":"info@capterra.pt","url":"https://www.capterra.pt/","logo":"https://dm-localsites-assets-prod.imgix.net/images/capterra/logo-a9b3b18653bd44e574e5108c22ab4d3c.svg","@type":"Organization","@id":"https://www.capterra.pt/#organization","parentOrganization":"G2.com, Inc.","sameAs":["https://twitter.com/capterra","https://www.facebook.com/Capterra/","https://www.linkedin.com/company/capterra","https://www.instagram.com/capterra/","https://www.youtube.com/user/CapterraTV"]},{"name":"Oktopost","description":"O Oktopost fornece uma plataforma única para distribuir conteúdo em grande escala, usando várias redes e perfis sociais. A plataforma permite que os profissionais de marketing B2B visualizem o ROI real de mídias sociais, rastreando os clientes potenciais até a publicação exata em mídias sociais de onde vieram. \n\nCom essa integração líder do setor, é possível enriquecer os clientes potenciais nas plataformas de automação de marketing existentes (Marketo, Act-On, Eloqua etc.), com uma camada totalmente nova de dados sociais.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/5661cb46-4629-450a-bf9c-3ff1374bf2db.png","url":"https://www.capterra.pt/software/131277/oktopost","@type":"SoftwareApplication","@id":"https://www.capterra.pt/software/131277/oktopost#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.pt/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":110,"ratingValue":4.5},"operatingSystem":"Cloud, Android, Platform ios, Platform ipad"},{"@type":"FAQPage","@id":"https://www.capterra.pt/software/131277/oktopost#faqs","mainEntity":[{"name":"Quem usa Oktopost?","@type":"Question","acceptedAnswer":{"text":"B2B - empresas de médio e grande porte, com pelo menos 200 funcionários. Preferencialmente nos setores de tecnologia e serviços.","@type":"Answer"}}]},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Software de Marketing de Redes Sociais","position":2,"item":"/directory/30781/social-media-marketing/software","@type":"ListItem"},{"name":"Oktopost","position":3,"item":"/software/131277/oktopost","@type":"ListItem"}],"@id":"https://www.capterra.pt/software/131277/oktopost#breadcrumblist"}]}
</script>
