Avaliações do HubSpot CRM

Sobre HubSpot CRM

O HubSpot CRM é o CRM 100% gratuito, flexível e intuitivo que a equipe de vendas irá adorar.

Saiba mais sobre o HubSpot CRM

Vantagens:

Hubspot is also great for start-up companies or small businesses, as the pricing is more fair and other CRM tools can be overkill for a small company.

Desvantagens:

Now I am stuck with some defined items that are inaccessible.

Notas do HubSpot CRM

Pontuação média

Praticidade
4,4
Atendimento ao cliente
4,4
Recursos
4,3
Relação qualidade/preço
4,3

Probabilidade de recomendação

8,5/10

O HubSpot CRM tem uma classificação geral de 4,5 em 5 estrelas com base em 3 491 avaliações de usuários no Capterra.

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Filtrar avaliações (3 491)

Avaliador Verificado
Assistente de Logística, Brasil
Usuário do LinkedIn Verificado
Bens de consumo, 1 001-5 000 funcionários
Usou o software para: Mais de dois anos
Fonte da avaliação

Hubspot CRM

5,0 há 3 anos

Comentários: O gerenciamento de vendas ficou muito mais facil com essa ferramenta

Vantagens:

Excelente aplicativo, bem intuitivo e fácil de se aprender a utilizar para realizar o gerenciamento de vendas

Desvantagens:

Poderia deixar utilizar dois usuários por vez sem falar que algumas funções não funcionam de maneira adequada

Matheus
Matheus
Business Development, Brasil
Usuário do LinkedIn Verificado
Serviços e tecnologia da informação, 11-50 funcionários
Usou o software para: Mais de dois anos
Fonte da avaliação

Suíte de Gestão Incrível

5,0 há 5 meses

Vantagens:

O Hubspot permite que você gerencie não só os clientes, mas, todos os processos e dados por trás dessa jornada

Desvantagens:

Usabilidade, poderia ser mais simples e pratico usar

Amanda
Analista, Brasil
Publicidade e marketing, 11-50 funcionários
Usou o software para: 6 a 12 meses
Fonte da avaliação
Fonte: SoftwareAdvice

Ótimo CRM

5,0 há 7 meses

Vantagens:

Gosto muito do fluxo automatizado do Hubspot e da possibilidade de poder ver esse fluxo em kanban e em lista

Desvantagens:

Acho o preço um ano quanto alto se levarmos em consideração outras ferramentas no mercado.

Diego
Diego
GESTOR, Brasil
Usuário do LinkedIn Verificado
Serviços financeiros, 2-10 funcionários
Usou o software para: 1 a 5 meses
Fonte da avaliação

Surpreendente ! Realmente faz a diferença no dia a dia !

5,0 semana passada Novo

Comentários: Não sei como não tinha usado antes. Trouxe um ganho de eficiencia imenso. Nossa ! Eu queria ter usado muito tempo antes. Além disso, queria que todos tivesse acesso porque é surpreendente. Amando demais !

Vantagens:

Não sei como não tinha usado antes. Trouxe um ganho de eficiencia imenso. Nossa ! Eu queria ter usado muito tempo antes. Além disso, queria que todos tivesse acesso porque é surpreendente. Amando demais !

Desvantagens:

Ele tem muita coisa boa, muita coisa ruim mas poderia ser mais intuitivo.

Marcelo
Marcelo
Consultor de Vendas, Brasil
Usuário do LinkedIn Verificado
Suprimentos e equipamentos para empresas, 51-200 funcionários
Usou o software para: 1 a 5 meses
Fonte da avaliação

O que acho do Hub Spot

2,0 ano passado

Comentários: Utilizava para enviar e-mail em massa, captar e-mails como leads , mas não como CRM, utilizei por 6 meses e tive uma certa dificuldade em manusear. Poderia ser mais simpática a interface do Sorftware, menos complicada.

Vantagens:

Conseguia capitar e-mails dos sutes corporativos

Desvantagens:

Achei um pouco chatinha de mexer, não achei dinâmica, mas até que muito util.

Jay
Jay
CEO, EUA
Usuário do LinkedIn Verificado
Publicidade e marketing, 11-50 funcionários
Usou o software para: 6 a 12 meses
Fonte da avaliação

Alternativas consideradas:

Best of the best honestly

5,0 há 4 semanas Novo

Comentários: HubSpot to me is la crème de la crème - or the best. I'm an advocate for software when it comes to marketing automation and I've tried everything (infusionsoft, activecampaign, salesforce, marketo, HighLevel (although HighLevel is also phenomenal)

Vantagens:

Extremely clean user interface, it's amazing support staff, and the ability for you to go into very strong account based and better be automations when your business grows. It does allow you to scale pretty easily. It also have a free tier for almost every hub.

Desvantagens:

As a start of this software can be a little expensive when you need some of it's more advanced features at an early stage

Tanner
Tanner
Account Executive, EUA
Usuário do LinkedIn Verificado
Publicidade e marketing, 11-50 funcionários
Usou o software para: Mais de dois anos
Fonte da avaliação

Alternativas consideradas:

Worth the price if you need it all

5,0 há 7 dias Novo

Comentários: It has been good, it was a smooth transition from Keap.

Vantagens:

One of the pros with Hubspot is that your organization can operate out of one system instead of stitching together 4-5 management tools for sales, marketing, and admin.

Desvantagens:

The price point is really high when you start to get into all the package options and features. Users can certainly stitch together a cheaper monthly bill by using multiple dedicated services.

Samantha
Marketing Coordinator, EUA
Automotivo, 51-200 funcionários
Usou o software para: Mais de dois anos
Fonte da avaliação

Alternativas consideradas:

HubSpot CRM Review

3,0 há 4 semanas Novo

Comentários: We previously didn't have a database of customer information that flowed into Marketing efforts. That has been the best overall experience, I would say there is still a lot of work to be done for Hubspot though.

Vantagens:

It fits a lot of products/software into one.

Desvantagens:

I would say Hubspot is a jack of all trades but a master of none when it comes to CRMs. There are a lot of updates that move a lot of things around, so it's easy to get lost even when you've just started to get the hang of things.

Elizabeth
Elizabeth
Senior Director Of Digital Marketing, EUA
Usuário do LinkedIn Verificado
Varejistas, 5 001-10 000 funcionários
Usou o software para: Mais de dois anos
Fonte da avaliação

Improve the relationship with your customers

5,0 há 4 meses

Comentários: It is an automated software that will help you with the organization of your company's activities, you can schedule appointments, schedule a client with an advisor, broadcast messages, create notes on each client, send mass emails, make calls, you can create tasks to have the optimal follow-up of this client, history of orders placed.

Vantagens:

I like HubSpot because it's a complete CRM platform, you can organize your sales, marketing campaigns, customer service. This software will help you with the business growth strategy through marketing techniques. It has several plans and different costs. You will be able to obtain information in graphs of the statistics, access your contacts that are being created (clients, prospects), you can assign advisors to attend to each client. Something that I can highlight is that it has a free version in which you can use several tools, ideal for those who want to see how it works, and then there is the Enterprise version, which is the most complete and to handle more contacts.

Desvantagens:

It is a platform with many functions and at first it can be difficult to understand, it would be nice if it had more tutorials on the platform to guide you through the different tools

Avaliador Verificado
Director, Espanha
Usuário do LinkedIn Verificado
Arquitetura e planejamento, 2-10 funcionários
Usou o software para: 6 a 12 meses
Fonte da avaliação

Alternativas consideradas:

Best free option available

5,0 mês passado Novo

Comentários: The solution is great and has amazing features for free. It's only when youtr business grows and you need other additional (and paid-for) features) that it could become expensive. So I'd say even if your needs are small now, think about your future needs and see if the cost for those is something you will be able to afford, because at that point switching to another solution could not be viable/easy.

Vantagens:

I haven't tried all the solutions in the market but I can say that the free version of Hubspot is really good value for... well... free! It gives you amazing features with a great user interface, definately a great place to start for your digital marketing efforts. Great contact and lead management, and the way it handles deals is also really good an intuitive.

Desvantagens:

Being a free solution it can't have many cons. The biggest one I'd say is that when your needs grow and you need to look into more sophisticated or with more functionalities solutions, the upgrade is on the expensive side, and that point you could be so used to Hubspot that switching to anything else could be difficult.

Avaliador Verificado
Marketing, EUA
Usuário do LinkedIn Verificado
Armazéns, 51-200 funcionários
Usou o software para: 6 a 12 meses
Fonte da avaliação

Alternativas consideradas:

HubSpots Ease of Use & Management

5,0 há 2 semanas Novo

Comentários: Overall, we are extremely happy with our experience with HubSpot.

Vantagens:

HubSpot is extremely easy to use and if you have questions, there are a ton of videos and online courses to help out.

Desvantagens:

Sometimes the customization can be a bit tedious but once it's initially done, you can easily copy a customization to create a new one without having to start from scratch.

David
David
CEO, Colômbia
Usuário do LinkedIn Verificado
Software, 2-10 funcionários
Usou o software para: Mais de um ano
Fonte da avaliação

The best CRM for Inbound marketing

5,0 há 4 semanas Novo

Comentários: My prefered CRM to recommend and use for my business and my clients

Vantagens:

I love the capabilities HubSpot has built in their product, is complete and covers all the needed task and sections to create a solid content strategy.

Desvantagens:

Its price makes it usable for medium businesses rather than small ones, but the free tier is generous enough before considering upgrading.

Hien
Hien
Marketing Project Manager, França
Usuário do LinkedIn Verificado
Serviços e tecnologia da informação, 11-50 funcionários
Usou o software para: Mais de um ano
Fonte da avaliação

HubSpot CRM is best fit for Start-up companies and SME

4,0 mês passado Novo

Comentários: Above all, I really like using HubSpot CRM because it meets our demand for our marketing activities. Especially, I do recommend using HubSpot CRM for those who are working for Saas or B2B companies

Vantagens:

I am working as Marketing Manager for a B2B Saas company, my team and I really love HubSpot because it can manage thousands of contacts. Furthermore, with HubSpot CRM, you can do email marketing with high efficiency of tracking, also tracking sales pipeline, and creating landing pages. Lastly, HubSpot CRM is the best fit for B2B Companies.

Desvantagens:

While using HubSpot, the thing I don't like is the limitation of creating landing pages & email marketing. To my opinion, it's not flexible to build the structure and attach other creative things.

Muhammad
Muhammad
Freelancer, Paquistão
Usuário do LinkedIn Verificado
Redação e edição de texto, Profissional autônomo
Usou o software para: 6 a 12 meses
Fonte da avaliação

HubSpot CRM

4,0 mês passado Novo

Comentários: HubSpot CRM provides a lot of features to manage customers. It also provides a tracking system. It also gives us a facility to share data and apply filters on different products or clients.

Vantagens:

HubSpot CRM is Easy to Use It provides the best Tracking system Data Sharing Filtring

Desvantagens:

Need more UI customization Customization for different data portals is a headache There are some glitches in the system

Khalid
Khalid
content writer, Índia
Usuário do LinkedIn Verificado
Gestão da educação, 11-50 funcionários
Usou o software para: 1 a 5 meses
Fonte da avaliação

KING of CRM, MARKETING ,SALES FOR SMALL businesses

4,0 semana passada Novo

Comentários: AS HUBSPOT HAS BEEN FAMOUS FOR CUSTOMER ORIENTED AND MARKETING INNOVATIONS AND TOOLS. ITS CRM IS ONE OF THE BEST FOR SMALL BUSINESSES WITH ALL THE PROS LISTED THAT OUTWEIGHT ITS CONS. SOME OF ITS FEATURES EVEN OUTPACE SALESFORCE. IT IS THE BEST TOOL TO DEVELOP ONE'S BUSINESS.
OVERALL THE MOST INTEGRAL TOOL TO MANAGE - marketing & sales, organizing data AND business development.

Vantagens:

I like most about this software : FREE TO USE WITHOUT CRM BUNDLE LOT OF FREE TOOLS BEST IN CLASS SaaS INTEGRATIONS LOT OF USER SUPPORT NO.1 BRAND IN CRM EASIEST CRM TOOL TO USE SEQUENTIAL CALL & EMAIL LOGS BEST CONTACT MANAGER BEST REPORTS MANAGER BEST INTEGRATIONS DATA STORAGE

Desvantagens:

I DIS-like most about this software: MISSING TEXT-BASED UPDATES NO ORGANISERS FOR MEETING NO TASK MANAGER LACK OF EMAIL TEMPLATES NO FEATURE OF CONTENT CREATION NATIVE MARKETPLACE FOR APPS ABSENT BAD MOBILE USER INTERFACE NO GRAPHICAL REPRESENTATIUON OF KEY METRICS NO SCHEDULE MANAGER

Dan
IT Admin, EUA
Hotelaria, 201-500 funcionários
Usou o software para: 6 a 12 meses
Fonte da avaliação

Alternativas consideradas:

Hubspot is "The Hub"

5,0 mês passado Novo

Comentários: We've made amazing sense of our mountains of data collected over the years, and Hubspot's great user interface has made it so much easier.

Vantagens:

I'm usually very leery about unified platforms, but Hubspot manages to make everything come together in a "hub". Email, social, customer management, you name it. Make sense of your data!

Desvantagens:

Sometimes the procedures for things we were used to in other platforms are a little more involved. For example when we used a competing package for email list management and promotions, it was a trivial matter to re-send to people who did not read the initial email after a certain time. This feature exists in Hubspot but there's extra steps

Mashudu Hilary
Freelancer, África do Sul
Software, Profissional autônomo
Usou o software para: Mais de um ano
Fonte da avaliação

The best way to keep in touch with your customers

5,0 há 3 meses

Comentários: As a small business, managing my customers has become easier with HubSpot. Everything which I need for customer relationship management is offered by the software. I especially love the lead management feature because that is exactly what a business needs to grow and I can safely say, it has made a huge difference in the relationship which I have with my customers and clients.

Vantagens:

HubSpot CRM is really great because it furnishes my business with a straight forward and powerful software. It has provided me with a robust digital marketing instrument and an arsenal of tools which I can effectively use for sales and customer service. I love how it comes with a lightweight, yet proficient free starter plan for those who might want to take it for a test drive and see how it operates. The subscription model is great as it is divided in tiers so one can purchase a subscription which suits their budget and get features included in that tier. It offers a simple user interface and setting up and maintaining the software is trouble-free. Ever since I started using the software, attracting prospects is no longer a challenge, I am also able to to get business growth strategies through various marketing techniques. With the lead management feature, I can acquire and manage potential clients or custormers effortlessly. In addition to this, the software enables me to schedule appointments and or schedule a client with an advisor. The email management option helps me to send, reply track and organize emails all at once which improves customer service while saving me time. A combination of all these features and more makes me feel really satisfied with the software.

Desvantagens:

I have noticed that some features require an upgrade which can become costly for small businesses. In addition to this, the free tier does not come with some automations. Lastly, it would have been nice if they offered a reccuring task option as it would aid in prompting a user to follow up with clients regularly thus the reminder feature leaves much to be desired.

Bryce
Marketing Director, EUA
Produção audivisual, 2-10 funcionários
Usou o software para: Mais de um ano
Fonte da avaliação

Alternativas consideradas:

Free Version is great, but when you pay you really pay

4,0 há 3 meses

Vantagens:

I got the starter pack for all, CSM, Marketing, Sales, etc. for a low price but you pay out the nose for marketing contacts and the value added isn't actually a whole lot. You could use an emailing service like ConstantContact or even a cold email service and get better value for monthly cost for marketing contacts.

Desvantagens:

I originally set it up to be an all-in-one location for all my contact management but that hasn't been the case, though it HAS replaced A LOT of my platforms, it still hasn't yet replaced Monday.com. Also, there isn't an easy way yo separate out the CRM, like compartmentalize people who are receiving marketing compared to clients that are specifically sales. This means having two HubSpot accounts, one for marketing and one for sales and it's just a hastle. If they only made a user-level experience where you could effectively hide all the marketing contacts from sales until they become sales contacts, it would fix the issue. The main thing we use Monday for is because it's a light platform we can push all our sales cycles through for task management. Where as HubSpot still has a poor sales pipeline management system with updates that should have been done YEARS ago. I've seen people complaining about the "NEW DEAL" tag with all new sales deals since 2018 and it's still there! Crazy to me this pipeline system need aa revamp and it's not getting enough attention

Michael
Michael
CSO, EUA
Usuário do LinkedIn Verificado
E-Learning, 11-50 funcionários
Usou o software para: Mais de dois anos
Fonte da avaliação

Alternativas consideradas:

Implemented HubSpot Repeatedly

4,0 há 4 meses

Comentários: I have implemented HubSpot in 5 different places. It's the best one out there, and I have looked at them all. Their sales teams irk me... representative of a normally VERY junior and inexperienced staff... often felt like "it's all children working there" Overall -- it is still the best and easiest to use product in the space!

Vantagens:

Ease of use - it's obvious the way an iPhone or Google would be Easy Integrations Many capabilities and integrations Fast start - up and running in no time flat

Desvantagens:

The sales team -- they just don't seem to really get Enterprise B2B CMO level folks... (in my experience!) They have gotten chincy with on-boarding... used to be "all you need", now rather restricted timing Customer Success people are good - but they're spread VERY thin with 100s of accounts

Avaliador Verificado
Senior Product Manager, EUA
Usuário do LinkedIn Verificado
Serviços financeiros, 2-10 funcionários
Usou o software para: Mais de dois anos
Fonte da avaliação

HubSpot: A Swiss army knife that costs less than an arm and a leg, initially

4,0 há 5 meses

Comentários: My experience has been great with HubSpot. The Free and Starter plans offers excellent values and functionalities. Instead of piecing numerous SaaS bits together, HubSpot is a one-stop shop that is backed up by a reputable company and a lively ecosystem. Its knowledge base is vast and I can usually find solutions on its FAQs or HubSpot Certified Group on Facebook. You cannot reliably claim that about other niche platforms.

Vantagens:

I got introduced to HubSpot via its Academy, which truly has excellent educational content. HubSpot brilliantly uses its extensive knowledge base to attract prospects. As part of the InBound Sales certification course, I started using its CRM and gradually expanded to other service offerings, such as the self-service scheduling and chatbot services. What HubSpot does better than its competitors is the seamless integration between the mega modules (Marketing, Sales, Customer Service, CMS and Operations). You can start with as few/many modules as your organization needs.

Desvantagens:

The Starter Plans are cost-effective ($0 to $45/month) but shoot up astronomically as you scale up to Professional and Enterprise tiers ($360+/month). A more economical tier between Starter and Professional would better serve the SMBs.

Avash
Avash
IT Director, Nepal
Usuário do LinkedIn Verificado
Serviços e tecnologia da informação, 2-10 funcionários
Usou o software para: Mais de um ano
Fonte da avaliação

Alternativas consideradas:

Easy to Use Popular CRM for Small Businesses

5,0 há 5 meses

Comentários: Hubspot CRM is an awesome CRM that I have set up for many of my clients with small businesses. It is easy to deploy, implement and maintain. It is also easy to teach to clients and there is low learning time. While not the most powerful CRM, it is surely the best CRM for small businesses. I highly recommend Hubspot CRM to every small business.

Vantagens:

The best thing about Hubspot is that it's a very popular CRM software so if you run into any problems - you can easily find someone to help you. Also, there are a lot of tutorials available online from where one can easily learn Hubspot CRM. Another thing that I like very much about Hubspot CRM is that it has a free plan which can be highly beneficial for small businesses and startups. Even the free plan is competitive with paid plans of other CRMs. Another pro about Hubspot CRM is its intuitive workflow and user interface that makes it very easy to learn and use. Hubspot CRM is the easiest CRM I have ever used - even someone with below-average knowledge can use Hubspot easily with proper training. Also, there are a lot of integrations available like WordPress integration which is very useful for small businesses.

Desvantagens:

There aren't many advanced features available with Hubspot CRM so it may not be very useful for large businesses. Also, there is a free plan and there is quite an expensive plan - I wish there was something in the middle as not everyone can afford it. However, one can start with a free plan and move to a paid plan when needed so that's a plus.

Eugene
Eugene
Project Manager, EUA
Usuário do LinkedIn Verificado
Varejistas, 2-10 funcionários
Usou o software para: Mais de dois anos
Fonte da avaliação

Alternativas consideradas:

Best CRM for small businessess

5,0 há 5 meses

Comentários: Overall this is by far the best and easiest system to implement in a small business. It allows us at a low cost to track leads, manage contacts, and close deals.

Vantagens:

HubSpot is easy to deploy and setup. I like that you can upload an excel spreadsheet with all your contacts and companies into HubSpot which allows the data to be quickly synced. In addition there are a lot of integrations available for various commonly used business software with HubSpot such as WooCommerce and WordPress.

Desvantagens:

There are some features that are limited or not available depending on your level of membership plan.

Pieter
Developer, África do Sul
Publicidade e marketing, 2-10 funcionários
Usou o software para: Mais de dois anos
Fonte da avaliação

Alternativas consideradas:

HubSpot is Awesome!

5,0 há 7 meses

Comentários: Bad things aside, I genuinely love this product, so much that it is a running joke at my work. It is such a powerful tool that can do so much. I could write about everything it does and can do, but I don't think there is enough space here. So in short... I highly recommend HubSpot.

Vantagens:

It is an incredibly powerful CRM, Marketing, Sales and Service tool. It can integrate easily with many platforms including Mailchimp, Shopify and WordPress from its extensive app marketplace. The software is also incredibly easy to use and it gives you a clear overview of your leads and clients as well as allowing you to store quotes, files, emails... basically, everything about your lead/client in one easy to access place. The workflows is another amazing tool as it allows you to easily set up an automated marketing funnel for each new lead. I prefer their workflow creation tool, to that of Salesforce, whose automations takes a while for my brain to understand. The HubSpot Academy is another amazing feature that teaches you about almost any aspect of growing your business.

Desvantagens:

I only have a few issues with the program. 1) As of date there is no recurring task option yet, so you can't for example set up a reminder to call a client every week for example. I do know that they are busy working on this though. 2) The pricing model is a bit steep, you can either go with the "cheap" plan, which gives you limited features or the "expensive" plans which allow you access to all the awesome features. There is no mid-tier plan for a company that finds the starter plan to limiting and who cannot yet afford the professional or enterprise plans. an example at the time of writing: the marketing hub costs $20 per month for the starter plan and then jumps to $800 per month for the professional plan.

Joseph
Co-founder, Canadá
Ócio, viagens e turismo, 2-10 funcionários
Usou o software para: 6 a 12 meses
Fonte da avaliação

Alternativas consideradas:

Perfect for our startup

5,0 há 7 meses

Comentários: Brilliant, the fact that we can start on a free plan and do so much makes us think that hubspot could be a really good long term partner for us.

Vantagens:

We love the fact that hubspot enables us to keep a track of all our clients in one place. Not only that but it is free. The ability to import data from excel files allowed us to upgrade our database from google sheets and combined with hubspots internal database elevated the amount of info we had to hand on our clients, taking it to the next level. We also love the fact you can create custom fields to the CRM and different views for different users.

Desvantagens:

To be honest there is very little not to like with hubspot, in terms of the various software we use, this one takes a little more time to implement and adopt, however once customized to your requirements it becomes way easier to use.

Mike
Partner, EUA
Serviços financeiros, 2-10 funcionários
Usou o software para: 6 a 12 meses
Fonte da avaliação

Alternativas consideradas:

Easy, Simple and Affordable (as far as CRMs go)

5,0 há 8 meses

Comentários: Great. My recommendation would be to invest a few hours reading and watching HubSpot academy to understand how Lead Management and Deal Tracking works, set-up your dashboard the best you can and then go from there. Diving into without the initial investment will lead to a jumbled mess. HubSpot gives you a lot of powerful tools and features to help with the initial set-up

Vantagens:

HubSpot is one of the few CRMs you can pick up and use without professional help. Using only their videos and articles, you can get a simple, powerful and FREE CRM set-up. The set-up does take time and patience but it's possible. Contrast that vs. Salesforce and other CRMs which I've found to be basically impossible to use for a starter CRM.

Desvantagens:

HubSpot's email integration is powerful but it's task management / reminder features could use a lot of work. I can't complain too much since it's free. HubSpot's pricing is also confusing since there are so many features and bundles to choose from. It's especially confusing since they also offer marketing services. Also the dashboard isn't the most intuitive to set-up. All of these above comments are on an absolute basis. When compared to other CRMs I found HubSpot lightyears easier.