Marketing Attribution Software
Marketing Attribution software helps marketers identify the best performing advertising channels for the company.
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Classificação do produto
- Análise de dados preditiva (19)
- Atribuição de canais (19)
- Atribuição de múltitoque (26)
- Atribuição entre canais (29)
- Controle do ROI (31)
- Indicadores de desempenho (19)
- Mapeamento da trajetória do cliente (23)
- Modelagem de atribuições (26)
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The Attributor is a self-serve platform that provides proof of audience performance and measurement of the true ROI of any campaign. This patented process is truly omni-channel, matching to any form of marketing traffic. This includes display ad impressions, website visits, email, connected TV, direct mail, radio, store visits, and CRM customers at either home and business locations. The Attributor's automation engine supports attribution as part of the marketing workflow. Saiba mais sobre o The Attributor The Attributor is a self-serve platform that provides marketers proof of audience performance to measure the true ROI of any campaign. Saiba mais sobre o The Attributor
LeadsRx is a marketing attribution tool that shows marketers which of their programs are resulting in conversions. The system uses a unique Universal Pixel that captures entire customer journeys across digital ads, social referrals, organic search, broadcast spots, and more. Marketers who use LeadsRx understand the mix of marketing programs that drive revenue and can eliminate wasted ad spend, improve conversions, and improve overall Return On Advertising Spend (ROAS). Saiba mais sobre o LeadsRx Attribution Software Marketing attribution for online and offline attribution in B2B and B2C enterprises. Works with digital and offline programs. Saiba mais sobre o LeadsRx Attribution Software
AppsFlyer's attribution platform enables marketers to attribute every app install to the marketing campaign and media source that drove it. Granular dashboards report which network or channel, ad type, ad group, and ad creative drove each user. Deep integrations with nearly every media source and marketing platform including Facebook, Google, and Twitter make it easy to attribute every install to its source. Saiba mais sobre o AppsFlyer AppsFlyer's platform enables marketers to attribute every app install to the marketing campaign and media source that drove it. Saiba mais sobre o AppsFlyer
Veritone Attribute gives radio and television broadcasters the ability to measure the effectiveness of advertising campaigns in near real-time. It correlates advertising campaigns with the actions the target audience has taken on the advertisers website within the advertiser's given custom attribution time span. Attribute not only collects data and provides analysis on pre-recorded spots, but on live reads and organic mentions as well leveraging Veritones proprietary AI technology. Saiba mais sobre o Veritone Attribute Veritone Attribute gives radio and TV broadcasters the ability to measure the effectiveness of advertising campaigns in near real-time. Saiba mais sobre o Veritone Attribute
Singular transforma como os profissionais de marketing interagem com os dados, fornecendo a infraestrutura que fica no topo da pilha de marketing atual e unifica os três conjuntos de dados principais: fontes de mídia, atribuição e BI interna. Fornece as ferramentas para lidar com as complexidades cada vez maiores do ecossistema de marketing e ajudar as empresas a expandir, agora e no futuro, como única fonte de verdade. Saiba mais sobre o Singular Revele ROI em todos os pontos de contato do usuário, com análise e atribuição de campanhas em uma única plataforma. Saiba mais sobre o Singular
Funnel é uma solução de coleta de dados automatizada que está mudando a forma como os profissionais de marketing em todo o mundo analisam os dados. Integra com mais de 400 fontes prontas para uso (além de fontes adicionais mediante solicitação) para coletar, mapear e limpar todos os dados de marketing e enviá-los para uma ferramenta de BI, Google Data Studio, Dashboard Solution ou qualquer outro destino. Ao permitir que Funnel cuide da coleta de dados, você pode gastar mais tempo em análise de ROI, otimização de campanhas e criação de estratégias. Saiba mais sobre o Funnel Automatize a coleta de dados de marketing de mais de 400 fontes e comece a entender melhor os dados. Avaliação gratuita disponível. Saiba mais sobre o Funnel
Full funnel conversion and revenue tracking solution for your marketing channels (individual and accounts). Only solution to provide cohort analysis by channel and multi-day Return on Ad Spend (ROAS). You will see your cost, visits, conversions and revenue by channel like never before. Directly integrated with Adwords, Facebook, Bing, Twitter, Linkedin, Outbrain, Adroll and more. Simple setup either natively or using Segment, Stripe, Shopify or Recurly, Marketo, Hubspot, Salesforce and more. Saiba mais sobre o Attribution Full funnel conversion and revenue tracking solution for your marketing channels including day-by-day cohort based Return on Ad Spend. Saiba mais sobre o Attribution
Built for marketers, by marketers. Aggregate all your marketing data into one place, in real time. 100+ integrations. Reduce manual reporting time by 90%. No developers or SQL knowledge required. Integrations include: Fb, Insta, Snapchat, Linkedin, Pinterest, Twitter, Adwords, Outbrain, Adroll & more. Extract data & send it to visualization tools like Tableau, Looker, Google Data Studio, Google Sheets & more. Saiba mais sobre o Improvado Take control of your marketing data. Get all your marketing data in one place. Having data challenges? Reach out. We can help! Saiba mais sobre o Improvado
O DailyStory é uma automação de marketing simples. É uma solução de marketing pronta para uso, que oferece uma plataforma de automação de marketing e a experiência para ajudar a criar soluções de marketing digital com sucesso. Na plataforma, você encontrará a quantidade certa de recursos e capacidades para aproveitar ao máximo os investimentos em marketing digital. Incluindo: marketing por e-mail, páginas de entrada, mensagens de texto, campanhas em vários canais, gestão de contatos e muito mais. Saiba mais sobre o DailyStory Soluções de automação de marketing para ajudar a encontrar novos clientes. E mantê-los. Saiba mais sobre o DailyStory
Looker está reinventando a inteligência comercial para a empresa moderna. O Looker funciona da maneira que a Internet faz: baseada em navegador, a linguagem de modelagem exclusiva permite que qualquer funcionário aproveite o trabalho dos melhores analistas de dados. Operando 100% no banco de dados, o Looker utiliza os bancos de dados analíticos mais novos e mais rápidos para obter resultados reais, em tempo real. A arquitetura aberta e leve do Looker facilita para os desenvolvedores criar, implantar e iterar de forma rápida e flexível os aplicativos de dados personalizados. Saiba mais sobre o Looker Solução de análise e exploração de dados combinando modelagem, transformações e derivações na mesma camada. Saiba mais sobre o Looker
TapClicks is world class reporting that saves you time, in the file type you want. Export and schedule automatic reports into Email, Word, Excel, PDF and PowerPoint. We save you from manually generating dozens of separate reports. TapClicks comes loaded with both pre-built visualizations and with a library of widgets you can setup to answer the business questions you regularly face or that come up on the fly. Enhance your ability to make the right decisions, with impactful visualizations. Saiba mais sobre o TapClicks Web-based reporting & analytics platform - consolidating marketing data & performance metrics into a single dashboard. Saiba mais sobre o TapClicks
ActiveDEMAND is a flexible marketing platform for digital marketing agencies and marketers. ActiveDEMAND packages range from the full-featured call tracking application for the small business marketer to the powerful Marketing Agency Portal designed for digital marketing agencies with multi-client management needs. Engage and track prospects using the integrated, comprehensive call tracking module, do more with built-in email templates, landing pages and social media. Saiba mais sobre o ActiveDEMAND Full featured digital marketing platform built for marketing agencies Saiba mais sobre o ActiveDEMAND
Keen takes marketing attribution to the next level, integrating all your channels, not just digital. Keen can use your attribution data as a helpful dataset to calculate the full financial contribution for each channel. More importantly, Keen's forward-focused algorithms model a prescriptive marketing plan to optimize your investments by channel, by week; a plan that can be updated in real-time. Saiba mais sobre o Keen Keen's platform measures Marketing's financial impact across all channels and models the optimal future investment by channel by week. Saiba mais sobre o Keen
A no-coding alternative to Google Tag manager. Track conversions, Button clicks, added to carts, purchase made, product viewed, In-app events like clicks, form submits, URLs without coding. Once tracked send that data to Google Analytics, FB Pixel, Mixpanel, Kissmetrics, Segment, Salesforce, Pipedrive, Zapier, Segment, Google Adwords with flip of a button. Sync your customer data across the all the tools to run effective integrated customer lifecycle campaigns. Saiba mais sobre o Action Recorder Without writing code, track anything on your website and send data to entire marketing stack (A no-coding alternative to Tag Manager). Saiba mais sobre o Action Recorder
Marketing attribution software that shows the impact of every customer interaction that the business participates in. Marketing attribution software that shows the impact of every customer interaction that the business participates in.
TrackMavens marketing analytics platform helps you prove ROI and improve results on 18 digital channels including social, ads, PR, automation, and CRM. TrackMavens marketing analytics platform helps you prove ROI and improve results.
Advanced tracking software for performance marketers that consists of real-time reporting, web&mobile tracking, and traffic support. Advanced tracking software for performance marketers that consists of real-time reporting, web&mobile tracking, and traffic support.
Bizible's marketing attribution solution allows B2B marketing teams to effectively track and optimize their efforts based on sales outcomes like revenue. Bizible's technology allows companies to accurately track offline revenue back to the exact online marketing source.
Journey by CAKE is a cloud-based platform that enables marketers to measure and optimize multi-channel digital advertising performance. The solution collects and analyzes insights into the customer journey for transparency and the optimization of multi-channel marketing measurement strategies and ROAS. Unlike other measurement and attribution platforms, Journey provides solutions for incorporating affiliate marketing efforts as well as lead distribution all within a single platform. Journey is a cloud-based platform that enables marketers to measure and optimize multi-channel digital advertising performance.
DemandJump's customer acquisition platform enables marketers to find new sources of qualified traffic with absolute precision by locating untapped customers three steps before they reach your website or your competitors. We pair advanced market intelligence with your own data and deliver the most advanced, customizable marketing attribution package available to marketers. With DemandJump you will find new customers, increase conversion rates, grow revenue and reduce costs. DemandJump is changing the way companies find new customers online.
Our solution matches the IP addresses of companies that visit your website against our database in order to tell you the names of those businesses and more. We mine the data to give you even more firmographic details like their location, industry, and pages viewed. So while typical web analytics tools show you website performance metrics, VisitorView shows you the companies visiting your site, enabling you to pass along actionable information to your sales force, turning your traffic into sales. A marketing analytics solution that gives you the information needed to deliver quality prospects for your sales team.
Roivenue is a data-driven SaaS suite for managing marketing ROI and channel attribution. It is the most precise way to manage your entire marketing investment. Using data-driven attribution models and CLV, it allows marketers to identify underperforming campaigns, address over-invested channels, and make decisions that maximize ROI. Roivenue is designed to be used by CMO and other marketing decision makers enabling them to make informed overall budget decisions tuned to their specific goals. Data-driven SaaS suite for managing marketing ROI and channel attribution.
An attribution software for businesses who want to keep it simple, cost effective, and non-intrusive. Prismana helps businesses understand which marketing channels are effective and which ones need work. Because it generates better data for existing client systems, there is no disruption in reporting and very little effort involved in implementation. Best of all, it is completely invisible to the user so there are no concerns about customers gaming your systems or tampering with conversions. An attribution software for businesses who want to keep it simple, cost effective, and non-intrusive.
Marketing attribution platform that helps offline and online advertisers identify the channels customers are using to find them. Marketing attribution platform that helps offline and online advertisers identify the channels customers are using to find them.
Rockerbox provides enterprise-grade multi-touch attribution, made simple and affordable. Machine learning models use your data to accurately assign credit to each marketing interaction. Get onboarded in a few weeks, not months. Simple and affordable multi-touch attribution. Machine learning models.
Wizaly is an Algorithmic Multichannel Attribution Platform and calculates the true value of each channel of your marketing campaign. Wizaly is an Algorithmic Multichannel Attribution Platform and calculates the true value of each channel of your marketing campaign.
Location-based advertising platform that allows marketers, publishers, and channel partners to use location data to know more about their audience and optimize their advertising campaigns. Location-based advertising platform that allows businesses to use location data to know more about their audience.
Multi-touch attribution, integrated with Google Analytics. Actionable insights such as suggested ad spend and incrementality index. Multi-touch attribution, integrated with Google Analytics. Actionable insights such as suggested ad spend and incrementality index.
The simplest way for digital advertisers to get an accurate view of their cross-channel digital marketing performance. The simplest way for digital advertisers to get an accurate view of their cross-channel digital marketing performance.
Software for lead identification, landing page management, lead scoring, data appending, competitive analysis and campaign tracking. Software for lead identification, landing page management, lead scoring, data appending, competitive analysis and campaign tracking.
Divvit is an intelligent ecommerce analytics platform that empowers online retailers, by providing real-time data that helps save money, ensure efficient spending and increase revenue. Divvit was designed with the end user in mind, and makes the confusing simple, with an easy to use interface that cuts through all the data points to give you the exact metrics you need when you need them. Divvit is an intelligent ecommerce analytics platform that empowers online retailers, by providing real-time data that helps save money
Step into the labs and analyze exactly which of your marketing tactics contribute to successful customer journeys, and more importantly, which don't. Don't worry, you don't need a data science degree (or any degree) here. Just a passion for tinkering and optimizing the paths your prospects and customers take as they interact with your brand. Keep the tools you know and love to execute and leverage Ferrite Labs to make them sing. Helps marketers definitively understand which tactics work, which don't, and offers the tools to fix them.
InfiniGrow is an AI-powered marketing planning and analytics platform that enables marketing teams to optimally allocate their budget across all marketing channels, according to the most relevant and updated data, at any given moment. Using the platform's unique technology, InfiniGrow automatically provides ongoing recommendations so that the marketing team can focus on the execution - the creative work, without worrying about all the numbers and guesswork that surrounds it. InfiniGrow is an AI-powered marketing planning and analytics platform for data-driven marketing teams.
Altitude is your marketing source of truth tracking, cleansing, normalizing channel-specific data into a single coherent system of record. Everything from your marketing KPIs to deep insights are consistently measured and effortlessly derived from a trustworthy cross-device view of the customer journey, using our analytics suite or yours. Leverage sophisticated attribution models to make informed and confident decisions on how to best allocate your marketing spend and effectively drive growth. Unify & analyze the data across your marketing channels for deep insights into customer trends and behaviors for smarter media buying.
Fospha Marketing was recently voted Best Attribution Platform at the 2019 Martech Awards in New York. Fospha Marketing is an independent attribution provider that solves marketing challenges using data science, AI, products and people. We unlock the hidden value in your data to reduce cost, increase efficiency and drive growth by building customer data platforms for our clients to power data-driven Multi-Touch Attribution (MTA) and Marketing Mix Modelling (MMM). Multi-touch attribution tool that enables marketers to manage customer data, analyze customer journey, and produce actionable insights.
You Need Better Conversion Tracking Software. Take your tracking to the next level and optimise beyond leads to sales. Leadtosale is an all-in-one conversion tracking platform to connect leads, phone calls and sales to your digital advertising and acquisition. Easily import offline conversions, sales and phone calls. All-in-one Conversion Tracking with Leadtosale!
The leading marketing measurement and prediction software designed to track and optimize your multi-channel media investments. Using multi-touch attribution and media mix modelling, it provides a holistic overview of the effectiveness of all on- and offline media channels. The prediction and optimization tool allows you to steer your campaigns and maximize ROI. The leading marketing measurement and prediction software designed to track and optimize your multi-channel media investments.
Marketing Evolutions multi-touch attribution software enables you to track sales to particular ads so you can optimize your spend. Marketing Evolutions multi-touch attribution software enables you to track sales to particular ads so you can optimize your spend.
YouGov is a global provider of data and analysis generated by consumer panels in 42 markets. We are powered by our unique connected data set, The YouGov Cube, encompassing hundreds of thousands of variables and over a decade of data on our panel members. With our continuously updated data we are able to provide the most accurate, complete, and dynamic portrait of the world. YouGov is a global research and data analytics group, collecting consumer data in 42 markets.
Are you fed up with having multiple tabs open to cross reference traffic? LandingTrack is the solution. It is a completely automated system that controls and manages all traffic from just one platform, freeing up your time to concentrate on the important aspects of your business. Tired of blocking Manually those non converting source? LandingTrack will do it for you if you work with: PropellerAds, ExoClick, Zeropark, TONIC, PopCash, PopAds, PlugRush, SelfAdvertiser, Yeesshh, Active Revenue Automate all your Advertising Campaigns. Track all your events. Optimize your sources automatically. Your One_Stop_Solution
Brand center for brick and mortar marketing. myBrand continues where other retail IT solutions, like MRM and DAM, stop. myBrand enables marketers to take full control of delivering and maintaining the intended brand experience to all stores and, at the same time, lower operational costs and reduce cycle times. myBrand is closing the gap between digital and physical worlds. Brand center for brick and mortar marketing. Improve the brand experience in your stores by managing your physical brand expressions.