---
description: Tudo sobre Salesforce Marketing Cloud: preço, alternativas, vantagens e desvantagens, funcionalidades e avaliações de outros usuários graças à Capterra Portugal. Saiba mais!
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Salesforce Marketing Cloud - Preço, avaliações e classificação - Capterra Portugal 2026
---

Breadcrumb: [Home](/) > [Ferramentas de Email Marketing](/directory/30013/email-marketing/software) > [Salesforce Marketing Cloud](/software/7723/salesforce-marketing-cloud) > [Alternativas ao Salesforce Marketing Cloud](https://www.capterra.pt/alternatives/7723/salesforce-marketing-cloud)

# Alternativas ao Salesforce Marketing Cloud

Canonical: https://www.capterra.pt/alternatives/7723/salesforce-marketing-cloud

> Explore the top alternatives to Salesforce Marketing Cloud. Compare features, ratings, and reviews to find the best software for your needs.

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## Top Alternatives

1. **Salesforce Sales Cloud** — 4.4/5 (18777 reviews) — Impulsione o crescimento com o Sales Cloud 360, uma solução de vendas que impulsiona a produtividade dos representantes em uma plataforma de CRM.
   - [Ver perfil](https://www.capterra.pt/software/61368/salesforce)
   - [Compare vs Salesforce Marketing Cloud](https://www.capterra.pt/compare/7723/61368/salesforce-marketing-cloud/vs/salesforce)
2. **HubSpot CRM** — 4.5/5 (4458 reviews) — Hoje, mais de 64.500 clientes em mais de 100 países usam o software, serviços e suporte da HubSpot para encantar seus clientes.
   - [Ver perfil](https://www.capterra.pt/software/152373/hubspot-crm)
   - [Compare vs Salesforce Marketing Cloud](https://www.capterra.pt/compare/7723/152373/salesforce-marketing-cloud/vs/hubspot-crm)
3. **Zoho CRM** — 4.3/5 (6971 reviews) — O Zoho CRM oferece às organizações uma solução completa de gestão do ciclo de vida de relacionamento com clientes.
   - [Ver perfil](https://www.capterra.pt/software/155928/zoho-crm)
   - [Compare vs Salesforce Marketing Cloud](https://www.capterra.pt/compare/7723/155928/salesforce-marketing-cloud/vs/zoho-crm)
4. **Dynamics 365** — 4.4/5 (5819 reviews) — Solução integrada de gestão empresarial que automatiza os processos financeiro, de relacionamento com o cliente e da cadeia de fornecimento.
   - [Ver perfil](https://www.capterra.pt/software/157279/dynamics-365)
   - [Compare vs Salesforce Marketing Cloud](https://www.capterra.pt/compare/7723/157279/salesforce-marketing-cloud/vs/dynamics-365)
5. **Bigin by Zoho CRM** — 4.7/5 (730 reviews) — O Bigin ajuda pequenas empresas a eliminar planilhas e começar a usar uma solução de gestão do relacionamento com o cliente (CRM na sigla em inglês) verdadeiramente criada para suas necessidades.
   - [Ver perfil](https://www.capterra.pt/software/204998/bigin-by-zoho-crm)
   - [Compare vs Salesforce Marketing Cloud](https://www.capterra.pt/compare/7723/204998/salesforce-marketing-cloud/vs/bigin-by-zoho-crm)
6. **EngageBay CRM** — 4.7/5 (907 reviews) — O EngageBay permite expandir os negócios com poderosas funcionalidades de marketing por e-mail para aumentar as taxas de abertura e as conversões.
   - [Ver perfil](https://www.capterra.pt/software/178819/engagebay-marketing)
   - [Compare vs Salesforce Marketing Cloud](https://www.capterra.pt/compare/7723/178819/salesforce-marketing-cloud/vs/engagebay-marketing)
7. **Kylas Sales CRM** — 4.8/5 (573 reviews) — CRM de nível empresarial para empresas em crescimento. O Kylas é fácil de usar e oferece usuários ilimitados. Melhor parte? Você pode entrar no ar em 2 semanas\!
   - [Ver perfil](https://www.capterra.pt/software/210630/kylas)
   - [Compare vs Salesforce Marketing Cloud](https://www.capterra.pt/compare/7723/210630/salesforce-marketing-cloud/vs/kylas)
8. **Brevo** — 4.6/5 (3430 reviews) — Obtenha as ferramentas de email marketing necessárias para expandir os negócios a um preço acessível.
   - [Ver perfil](https://www.capterra.pt/software/132996/brevo)
   - [Compare vs Salesforce Marketing Cloud](https://www.capterra.pt/compare/7723/132996/salesforce-marketing-cloud/vs/brevo)
9. **ActiveCampaign** — 4.6/5 (2561 reviews) — Mais de 90 mil clientes usam o ActiveCampaign para email marketing personalizado, fornecendo a seus contatos exatamente o que eles querem e quando querem.
   - [Ver perfil](https://www.capterra.pt/software/79367/activecampaign)
   - [Compare vs Salesforce Marketing Cloud](https://www.capterra.pt/compare/7723/79367/salesforce-marketing-cloud/vs/activecampaign)
10. **Pipedrive** — 4.5/5 (3049 reviews) — O Campaigns da Pipedrive é uma ferramenta de marketing por e-mail que ajuda você a chamar a atenção de clientes em potencial com layouts personalizáveis.
    - [Ver perfil](https://www.capterra.pt/software/132666/pipedrive)
    - [Compare vs Salesforce Marketing Cloud](https://www.capterra.pt/compare/7723/132666/salesforce-marketing-cloud/vs/pipedrive)
11. **Mailchimp** — 4.5/5 (17592 reviews) — A plataforma de marketing tudo-em-um Mailchimp ajuda as pequenas empresas a comercializarem com mais inteligência para crescer mais rapidamente.
    - [Ver perfil](https://www.capterra.pt/software/110228/mailchimp)
    - [Compare vs Salesforce Marketing Cloud](https://www.capterra.pt/compare/7723/110228/salesforce-marketing-cloud/vs/mailchimp)
12. **eWay-CRM** — 4.5/5 (822 reviews) — Complemento de gestão do relacionamento com o cliente para Outlook, que ajuda a gerenciar contatos, vendas, projetos e malas diretas. Disponível agora como aplicativo na internet e para iOS/Android.
    - [Ver perfil](https://www.capterra.pt/software/152769/eway-crm)
    - [Compare vs Salesforce Marketing Cloud](https://www.capterra.pt/compare/7723/152769/salesforce-marketing-cloud/vs/eway-crm)
13. **Nutshell** — 4.4/5 (620 reviews) — Suficientemente sofisticado para qualquer negócio, suficientemente simples para qualquer usuário, o Nutshell é um poderoso CRM que a equipe de vendas realmente ama.
    - [Ver perfil](https://www.capterra.pt/software/144340/nutshell)
    - [Compare vs Salesforce Marketing Cloud](https://www.capterra.pt/compare/7723/144340/salesforce-marketing-cloud/vs/nutshell)
14. **Odoo** — 4.2/5 (1301 reviews) — Conjunto de aplicativos integrados de código aberto para CRM, ponto de serviço, sites, comércio eletrônico, vendas, contabilidade, armazéns, RH, marketing e muito mais.
    - [Ver perfil](https://www.capterra.pt/software/135618/odoo)
    - [Compare vs Salesforce Marketing Cloud](https://www.capterra.pt/compare/7723/135618/salesforce-marketing-cloud/vs/odoo)
15. **Bitrix24** — 4.2/5 (989 reviews) — Plataforma de CRM e marketing por e-mail com mais de 15 milhões de equipes de vendas em todo o mundo. Automação de e-mail, e-mails de gatilho, entre outros.
    - [Ver perfil](https://www.capterra.pt/software/113540/bitrix24)
    - [Compare vs Salesforce Marketing Cloud](https://www.capterra.pt/compare/7723/113540/salesforce-marketing-cloud/vs/bitrix24)

## Categorias relacionadas

- [Ferramentas de Email Marketing](https://www.capterra.pt/directory/30013/email-marketing/software)
- [Software de Marketing de Redes Sociais](https://www.capterra.pt/directory/30781/social-media-marketing/software)
- [Plataformas de Gerenciamento de Redes Sociais](https://www.capterra.pt/directory/30939/social-media-management/software)
- [Software para Plataformas de Gestão de Dados](https://www.capterra.pt/directory/32261/data-management-platforms/software)
- [Software de Geração de Leads](https://www.capterra.pt/directory/30963/lead-generation/software)

## Links

- [View on Capterra](https://www.capterra.pt/alternatives/7723/salesforce-marketing-cloud)
- [View Product Profile](https://www.capterra.pt/software/7723/salesforce-marketing-cloud)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.capterra.com.de/alternatives/7723/salesforce-marketing-cloud> |
| de-AT | <https://www.capterra.at/alternatives/7723/salesforce-marketing-cloud> |
| de-CH | <https://www.capterra.ch/alternatives/7723/salesforce-marketing-cloud> |
| en | <https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/alternatives/> |
| en-AE | <https://www.capterra.ae/alternatives/7723/salesforce-marketing-cloud> |
| en-AU | <https://www.capterra.com.au/alternatives/7723/salesforce-marketing-cloud> |
| en-CA | <https://www.capterra.ca/alternatives/7723/salesforce-marketing-cloud> |
| en-GB | <https://www.capterra.co.uk/alternatives/7723/salesforce-marketing-cloud> |
| en-IE | <https://www.capterra.ie/alternatives/7723/salesforce-marketing-cloud> |
| en-IL | <https://www.capterra.co.il/alternatives/7723/salesforce-marketing-cloud> |
| en-IN | <https://www.capterra.in/alternatives/7723/salesforce-marketing-cloud> |
| en-NZ | <https://www.capterra.co.nz/alternatives/7723/salesforce-marketing-cloud> |
| en-SG | <https://www.capterra.com.sg/alternatives/7723/salesforce-marketing-cloud> |
| en-ZA | <https://www.capterra.co.za/alternatives/7723/salesforce-marketing-cloud> |
| es | <https://www.capterra.es/alternatives/7723/salesforce-marketing-cloud> |
| es-AR | <https://www.capterra.com.ar/alternatives/7723/salesforce-marketing-cloud> |
| es-CL | <https://www.capterra.cl/alternatives/7723/salesforce-marketing-cloud> |
| es-CO | <https://www.capterra.co/alternatives/7723/salesforce-marketing-cloud> |
| es-CR | <https://www.capterra.co.cr/alternatives/7723/salesforce-marketing-cloud> |
| es-DO | <https://www.capterra.do/alternatives/7723/salesforce-marketing-cloud> |
| es-EC | <https://www.capterra.ec/alternatives/7723/salesforce-marketing-cloud> |
| es-MX | <https://www.capterra.mx/alternatives/7723/salesforce-marketing-cloud> |
| es-PA | <https://www.capterra.com.pa/alternatives/7723/salesforce-marketing-cloud> |
| es-PE | <https://www.capterra.pe/alternatives/7723/salesforce-marketing-cloud> |
| fr | <https://www.capterra.fr/alternatives/7723/salesforce-marketing-cloud> |
| fr-BE | <https://fr.capterra.be/alternatives/7723/salesforce-marketing-cloud> |
| fr-CA | <https://fr.capterra.ca/alternatives/7723/salesforce-marketing-cloud> |
| fr-LU | <https://www.capterra.lu/alternatives/7723/salesforce-marketing-cloud> |
| it | <https://www.capterra.it/alternatives/7723/salesforce-marketing-cloud> |
| ja | <https://www.capterra.jp/alternatives/7723/salesforce-marketing-cloud> |
| ko | <https://www.capterra.co.kr/alternatives/7723/salesforce-marketing-cloud> |
| nl | <https://www.capterra.nl/alternatives/7723/salesforce-marketing-cloud> |
| nl-BE | <https://www.capterra.be/alternatives/7723/salesforce-marketing-cloud> |
| pt | <https://www.capterra.com.br/alternatives/7723/salesforce-marketing-cloud> |
| pt-PT | <https://www.capterra.pt/alternatives/7723/salesforce-marketing-cloud> |
| sv | <https://www.capterra.se/alternatives/7723/salesforce-marketing-cloud> |

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